In gesprekken met de opdrachtgever is de aanleiding van het onderzoek helder geworden. Het bedrijf heeft al jarenlang zijn focus op de branches zorg, onderwijs en financiële dienstverlening. Met veel succes in het verleden. Het bedrijf merkt echter dat de vraag binnen deze branches begint af te nemen …

The cost price of premium beers for organizers of Dutch dance festivals is increasing every year. The people at Anyday Events / RAAK! Events actually think that visitors are not interested in the brand of beer due to the fact that they are at a dance festival. This led to the believe that, with the introduction …

The research of this report revolves around the question: ‘due to what reasons do Dutch consumers buy a PlayStation 4 or Xbox One, and how is this decision affected by strategies used by Sony and Microsoft?’ This research was conducted to find out how these two companies defend their positions in the …

The aim of this research report is to provide an analysis of the business environment and growth opportunities for the assignment provider Primatrassen. The research was based on answering the question: How can Primatrassen improve its overall performance? To be able to find the answer to this question, …

Analysing the questions “How profitable is the industry made with war and can peace become a profitable business as well?” is very difficult, as it is important to not just identify the profits made by the arms industry, but also to identify the industry focused on peace and built around connected values. …

Rocket Software is an international software organization, divided into various divisions. One of these divisions is known as LegaSuite, which is the division central to this market research. LegaSuite seeks to increase its market share on the German market and the problem statement central to this strategic …

Trendy Speelgoed is a Dutch online web shop that offers trendy toys to its customers. The company was established in 2004. The company is considering launching a web shop in Germany where it will offer its trendy toys. Internationalization is attractive for many companies. It has its advantages, but …

The Netherlands breeds higher segment, potential Olympics horses with unbelievably high price ranges. These horses are already being exported internationally. However, the export approach might lack efficiency. The following research question is brought forward to research whether this sector has potential …

This export marketing plan will identify the British E-bike market for Mihatra BV, a medium sized Dutch producer of E-bikes. The objective of the plan is to find out what the best market positioning and marketing would be for Mihatra in the United Kingdom. The central research question is therefore: …

In this report a description is given of two implementation concepts for the implementation of shaft alignment, vibration measurement and on site machining in the Asia market. The entire analysis process has been described including an actor analysis, process analysis and market analysis. The two …