Corporate Visual Identity (CVI) is a crucial part of the identity of any organization. Most research on managing corporate identity deals with the strategic development of corporate identity and the design and effects of specific elements of the CVI. This study focuses on an aspect of CVI management …

Purpose - The purpose of this paper is to develop a research model to investigate corporate visual identity (CVI) management from an organisational perspective. It is assumed that characteristics of the organisation and of the way a CVI is managed will affect consistency of CVI. Design/methodology/approach …

Organisatieverandering blijft een complex en weerbarstig proces. Ondanks pogingen van onderzoekers en mensen uit de praktijk om veranderprocessen beter te begrijpen, is er weinig uitgebreid empirisch onderzoek uitgevoerd naar problemen bij het invoeren van veranderingen. In deze studie onderzoeken wij …

Communicatie tijdens organisatieverandering wordt in toenemende mate als belangrijk beschouwd, maar is nog maar weinig bestudeerd. Communicatie in de organisatie wordt gezien als een van de belangrijke antecedenten van commitment bij de organisatie. Vertrouwen van de werknemers in het management is belangrijk …

Although there has been an enduring interest in corporate identity and image management, there is relatively little systematic empirical research on the topic. Large due to the diffuse interpretations, and dubious denotation that have characterized the subject of corporate identity so far, the authors …

A first step in planning health promotion with respect to mental health is analysing the factors that influence mental health. Diagnosis of the relevant variables may contribute to the design of effective health promotion programmes. In this paper the relationship between psychosocial factors and mental …