This dissertation aims to research to what extent the municipality of The Hague has a grip on Europe. This dissertation sets out to answer the following main question: How does the municipality of The Hague profit from European funds and European networks? The research will include an analysis of the …

In 2013, the Joint Action Plan for Mental Health and Well-being (JA-MH-WB) was launched as a collaborative effort by the European Union and the 28 Member States. It aims were to build a framework for action mental health policy at the European level and builds on previous work developed under the European …

The purpose of this research paper was to answer the central question: How can promotion of electric cars be improved on social media? In order to answer this question desk and field research has been used. First, desk research has been conducted by analysing several articles and marketing books. Multiple …

Wij zijn voor Burgland Bouw een onderzoek gestart naar de mogelijkheden in een circulaire economie. Burgland Bouw is nauwelijks bekend met circulariteit, maar wil door de toenemende vraag graag veranderen. Het orderportefeuille van Burgland Bouw is voor circa 30% gevuld met overheidswerken. Deze overheidsaanvragen …

The objective of this research is to document the conducted analysis on how the political event of the European elections of 2019 was covered by the Dutch television talk shows ‘Pauw’ and ‘Buitenhof’. Due to numerous developments in mass media communication, the field of political communication is dynamic …

Banks in the Netherlands are involved in Corpore Social Responsibility (CSR). What banks do for Corporate Social Responsibility and how they do it is not always clear. Different motives for Corporate Social Responsibility exist and as an effect, it remains questionable how customers would react to CSR …

This dissertation aimed to investigate how Kruidvat can improve their website to attract more customers. There has been a clear upward trend in online shopping in the Netherlands the past years. In order to gain and/or increase their competitive advantage, companies have to stay up-to-date and meet the customers’ …

QUOTE “Many green fashion brands make significant efforts to communicate to their consumers about brand’s responsible practices through hang tags, but their investment is not sufficiently returned. According to my research, their key consumers often perceive them unclear, illegible and overwhelming. …

The global industrial economy is still predominantly linear, working according to the take-make-waste principle. This has affected the planet to a concerning amount, which is why the European Union signed the Paris Agreement, committing to a 1,5 to 2 degree scenario of global warming. In order to achieve …

Social media have developed to be an integral part of each business’ existence. As SoftAtHome is working on revamping its LinkedIn strategy, it became evident that the company needed assistance in defining what a proper approach would be. Therefore, this research paper focuses on answering the following …