Commissioned by the fs Agency for one of her brands, Rosti Mepal, a quantitative research has been conducted into the behavior and demands on social media of the target group. This research was necessary because little is known about how the target group is best approached through social media. Based …

The research is conducted for Nissan Nederland. Since 2017, this company has changed their method of targets engagement. The goal of this change is dividing the method of targets of two car branches of Nissan Nederland, the private market versus the fleet market. The result of this change should help …

Nederlandse werkgevers staan voor de uitdaging om werknemers langer gezond, gemotiveerd en productief aan het werk te houden, vanwege andere de verhoogde pensioenleeftijd voor de AOW. Men moet ‘duurzaam inzetbaar’ zijn, wat gedefinieerd kan worden als ‘het vermogen en de zin van een werknemer om met …

Stek is een middelgrote woningcorporatie, werkzaam in Lisse, Hillegom, Teylingen en Warmond. Stek beheert en onderhoudt een kleine 7.000 woningen. Aan de start van dit onderzoek gaf de opdrachtgever aan te wensen dat het onderzoek gericht zou worden op duurzame inzetbaarheid met name gericht op ‘ouderen’ …

This is a thesis written for the owners of Zomerliefde. Zomerliefde is a wine especially for festivals. The wine is available in a plastic bottle, so at festivals the wine can be sold by bottle. This report and research has been executed, because Zomerliefde is a new company that wants to know how they …

Stichting manege De Spreng is op zoek naar nieuwe inkomstenbronnen, om ook in de toekomst de paardensportaccommodatie in stand te kunnen houden. Op dit moment wordt de organisatie onderhouden door de leden van de stichting, op vrijwillige basis. De leden zijn echter steeds minder betrokken bij de organisatie …

As the problem of child abandonment in Uganda’s capital city Kampala has risen over the past decades, so has the demand for child care centers to take care of these children. However, the increasing use of institutional care in Uganda has raised questions about its impact on a child’s development. It …

Over the last decade, social media platforms have transformed the hotel industry. Companies such as Facebook and Tripadvisor have changed how hotels attract and communicate with (potential) customers. The Paleis Hotel is a boutique hotel with 20 rooms situated in the city centre of The Hague. Currently, …

The consumer has the choice to either purchase clothing in brick-and-mortar stores, offline, or in webstores, online. Yet, this was not the case 15 years ago, when online shopping began to rise. The term was not yet well known, and not all the wanted products were available online. Now, the consumer …

This dissertation is focussed on the effects of two innovative budgetary approaches to the budgetary process of the European Union, more specifically on the impact of these approaches on gender mainstreaming. The central question aimed to be answered by this research is: How can gender responsive budgeting …