The NGO Stichting Uniek Curaçao (SUC) wants to improve their management plans in order to acquire more responsibilities from the government. With this responsibility, SUC can create new opportunities for the management of Curaçao’s wetlands of international importance which fall under the Ramsar Convention …

La Prosperité is an old colonial timber plantation in the rural district of Para in Suriname, which was purchased by a group of former plantation workers after the abolition of slavery. It is occupied by the small village of Bersaba which consists primarily of descendants of those who passed it on as …

Keune Haircosmetics Manufacturing B.V. is a Dutch company that specializes in professional hair cosmetics. The company is now active in more than 70 countries and is looking to further expand its market internationally. Although Mexico presents a significant opportunity for the company to expand because …

The following report is a feasibility research and serves as an initial guideline to Bulgarian dairy companies in relation to the possibility to import Bulgarian dairy products into the Peoples’ Republic of China. The document describes possible opportunities for Bulgarian dairy processors related to …

A world without internationalisation has become unthinkable in 2016. Internationalisation plays a big role in our daily lives, mostly unconscious. It would be beneficial if school pupils familiarised themselves with this phenomenon, because of the effects of internationalisation on society,. The concepts …

This report researches what marketing strategy should be used for Panera Bread in order to succeed in the Netherlands. Panera Bread is an American fast-casual food chain that is known for its freshly baked bread. In 2013 the company has made some drastic changes and decided to only serve “clean” food, …

This dissertation conducts a comprehensive study on the motives of the Government of The Netherlands for its support of the proposal by the European Commission for an Investment Court System (ICS) in the Transatlantic Trade and Investment Partnership (TTIP) agreement that is currently under negotiation …

Student mobility is considered a core element of the process of growing internationalization, however enhancing student mobility remains a great challenge for most higher education institutions. The national vision(1) on internationalization suggests that each faculty and study program should have a …

The company this export/marketing plan focuses on is the Dutch company Dopper. This social enterprise is founded in 2010 and engages in reusable water bottles. The main objective Dopper has is reducing single use plastic waste. In the Netherlands the company is well positioned in the market. Dopper has …

This thesis gives an overview about how YCall (a VoIP App) can be positioned in the Dutch market. This positioning helps to minimalize information overload in the mind of consumer, and thereby leaving a clear impression and message about the product and brand. Thus, by designing the most suitable market …