This thesis explores technology that able to optimize a brand guidelines handbook digitally by integrating interactive elements. By doing extensive research with Brand Studio team and agency partners, key issues were identified, proving that this project emphasizes the need for an effective, efficient, …

This thesis explores technology that able to optimize a brand guidelines handbook digitally by integrating interactive elements. By doing extensive research with Brand Studio team and agency partners, key issues were identified, proving that this project emphasizes the need for an effective, efficient, …

This report records the research project conducted within the context of the work placement for the Graduation Internship: Business Research and Advice during the fourth year of the International Business program at HZ University of Applied Sciences. The work placement panned from 05 February 2024 to …

This document provides a comprehensive justification for the internalization of SEO processes aimed at enhancing operational efficiency and client satisfaction. The current reliance on outsourced SEO services has led to inconsistencies in service delivery, communication gaps, and a lack of standardized …

This research involved revisiting an archaeological site in Siegerswoude, Friesland, the Netherlands, with a specific focus on remote sensing techniques. Remote sensing technology holds significant promise in archaeological research, providing a non-destructive method for archaeologists. Developed over …

Amsterdam's urban scene undergoes a multifaceted transformation shaped by the interplay of gentrification, touristification and foodification. Introduced by sociologist Ruth Glass in 1964, gentrification involves the reshaping of neighbourhoods through an influx of wealthier residents and shifts in property …

Scooperz is a Social and Influencer Marketing Agency, that aims to revolutionise the online presence of the most globally renowned brands and talents. They specialize in four key areas namely: Social Media Marketing, Influencer Marketing, Talent Management, and Social Media Management (Scooperz, 2024a). …

Abstract Move Agency is een onlangs gefuseerd softwarebedrijf gevestigd in Zwolle dat zich voornamelijk bezighoudt met het ontwikkelen van mobile-first applicaties. Ze hebben applicaties ontworpen voor onder andere Rabobank, Plus en NPO-Zapp. Move is tegenwoordig bezig voor een nieuwe klant, genaamd …

This thesis was written for the company Van Spronsen & Partners (VSP), a hospitality consultancy company based in Leiden. VSP is a hospitality consultancy agency which specialises in the hospitality and leisure industry with over 35 years of experience. The company is receiving an increase of requests …

Research on how a diverse board set up can improve the board decision making process and therefore company performance.