Few studies on residential mobility of ageing adults to rural areas have investigated which of them buy a home in a rural risk area. This paper examines which socio-demographic characteristics, housing attributes and earthquake circumstances influence the actual choice of mid-to-later life adults to …

Self-organized industrial symbiosis (IS) starts with one actor's decision to invest in a waste recovery plant and the other actors' decision to buy the recovered flow. Technical and institutional conditions of the cluster influence actors' decisions. This paper explores the emergence of IS collaborations …

Values, representing higher abstract goals in life, receive increasing attention in branding literature and practice. However, understanding of how values drive consumer behavior is limited. This research contributes to a better understanding of the importance of values and value types in marketing communications …

This study is based on research focused on the importance of values in marketing communication. It looks into the effects of self-transcendent values as used by purpose brands, in comparison to self-enhancement values. In this context, values are important life goals on which the attitudes and actions …

As the labor crisis keeps bringing stress among hospitality leaders making the subject of employee retention a key point on the agenda of every future-oriented business, the study comes as a support for Hotel Transilvania in designing a benefits scheme to ensure retention. The importance of benefits …

Today, consumers expect companies to be socially responsible. However, the literature is undecided about the effects of communicating one's corporate social responsibility activities to consumers. This raises the question of how sustainability-driven companies can best advertise their products to stimulate …

Consumers are becoming more aware of the impact they have with their eating habits and want to buy more sustainable food. However, most consumers find it difficult to differentiate between the different labels and logos and draw clear conclusions about what food product choice would be most sustainable. …

The last trend in technology is the upcoming Metaverse [1]. Metaverse represents a combination of virtual and augmented technology. With this technology, users will be able to immerse into a fully digital environment by obtaining a virtual identity through a digital avatar and acting as this was the …

Hometown is dedicated to the economically homeless: the nest flyers, the singles on a low income, the pensioners, collectives, students, a wide variety of home seekers who hardly have a chance to succeed in the present housing situation. The whole spectrum of financial, legal, social, urban, and architectural …