Audience feedback has become increasingly important for cultural organizations in evaluating their activities and shaping future programming. Moreover, competing for funds requires more and more accounting and reporting social and cultural impact. However, how can the intangible impact of cultural projects …

Het midden- en kleinbedrijf (mkb) vormt de ruggengraat van de economie (Kramer & Noorderhaven, 2020), maar veel mkbondernemingen kampen met uitdagingen op het gebied van de verkoopactiviteiten. In de dynamische omgeving van het mkb speelt de ondernemer meerdere rollen, waarbij de verkooprol essentieel …

This thesis demonstrates the current situation of Go Free Uganda. According to this recommendations have been formulated to show where the organization can bridge the sales gap. This research makes use of the AIDA model, competitor analysis, Value Proposition Canvas and a Business Model Canvas

This research paper was written for [Company] which is a start-up company from Delft, The Netherlands. [Company] has developed an innovative new product in the MedTech industry which uses robotics and AI to deliver an autonomous Transthoracic Echocardiogram (an ultrasound scan of the heart). [Company] …

Only recently have scholars begun to explore the cross-section connection of entrepreneurship and personal selling and introduced the notion of entrepreneurial selling. This study contributes to the emerging debate by addressing the personal selling role of business owners of small and medium-sized enterprises …

Introduction: Few studies have examined the sales of stolen account credentials on darkweb markets. In this study, we tested how advertisement characteristics affect the popularity of illicit online advertisements offering account credentials. Unlike previous criminological research, we take a novel …

For this project the company wants to show personalized search results for holiday destinations on their website. Currently, the company 's system makes recommendations of search results based on deterministic queries on SQL. These search results offer matching results based on keywords. However, these …

Purpose: Preventing business failure remains a significant challenge for small businesses in the Netherlands. Given their importance for the Dutch economy, understanding the causes of business failure and equipping business owners with strategies for resilience is imperative. This dissertation seeks …

Despite the fact that the AdTech industry is experiencing continuous growth, losing deals in the sales process is a major challenge for Clearcode, impacting their revenue and growth potential. The main issue to be handled is customers who choose not to work with the company at all. That kind of lost …

This research justification aims at explaining the importance of the local customers for Bvlgari, Place Vendôme and how to recruit and retain them. The luxury industry is very competitive and the business needs to face a stiff competition. Innovation and development are keys and therefore, the shop needs …