This research justification discusses how YourSurprise, a personalised gift company, can improve its paid social media performance by implementing more efficient messaging and content formats. The business has historically concentrated on campaigns that increase conversions, but it is currently moving …

Introduction Supporting patients to achieve healthy physical activity (PA) levels can enhance meaningful participation. However, interventions rarely result in sustained PA. There is a need for person-centred approaches that integrate patients' unique contexts and link them with principles of behavioural …

The pressing need for YourSurprise, a global e-commerce business that specializes in personalized gifts, to broaden its SEO linkbuilding approach is addressed by this research. The study identifies a significant over-reliance on guest blogging, which currently accounts for 97.6% of the 2024 backlink …

This thesis explores how independent editorial formats—specifically “Ich will nicht nach Berlin”— can be used to challenge dominant perceptions of urban spaces and resist the cultural narratives that often accompany gentrification. Using the Ruhrgebiet in Germany as a case study, the project takes the …

This thesis explores why many people still hesitate to buy second-hand fashion, even though they care about sustainability. While the second-hand market is growing fast and expected to take up 10% of the global fashion market by 2025, many consumers still prefer to buy new clothes. This research looks …

UIT HUYS is a printed and physical extension of the hotel, an evolving collection of guides, stories, and visual keepsakes that lead guests to hidden gems across the city. The first edition is taking inspiration from The Wunderkammer, the hotel’s own hidden gem in plain sight. And using its poetic floral …

Hoe zorg ik ervoor dat mensen zich bewust worden van het effect van een klein, vriendelijk gebaar op de ander én op henzelf? Binnen dit vraagstuk ligt de focus op het uitspreken van je dankbaarheid en waardering naar iemand voor wie je dankbaar bent. Om tot een oplossing te komen voor dit maatschappelijke …

Adviesrapport over Achterhoek onderscheidende foodregio maken.

Een ziekenhuisbezoek kan voor kinderen spanning en angst oproepen, wat leidt tot zogenaamd procedureel leed, een combinatie van pijn, angst en focus. In opdracht van de afdeling Oogheelkunde van het LUMC en in samenwerking met Stichting Hospital Hero is daarom een oogheelkunde specifieke uitbreiding …

Terms like ‘big data’, ‘data science’, and ‘data visualisation’ have become buzzwords in recent years and are increasingly intertwined with journalism. Data visualisation may further blur the lines between science communication and graphic design. Our study is situated in these overlaps to compare the …