This article explores cooperation between a commercial supermarket chain and an environmental non-governmental organization linking it to consumer perception of the “The Super Animals” collectable cards promotion initiative. The case study focuses on one particular joint project involving Animal Cards …

The case traces the story of Henk Van Houtum’s journey and his desire to turn a small, traditional, family business into a professionally-run company. In June 2011 a Dutch Private Equity company, Friesland Bank Investments (FBI), a subsidiary of the Friesland Bank, announced that it was buying a controlling …

Crowdfunding is gaining popularity as a viable means to raise financial capital for good causes, cultural goods, new products, and ventures. Little empirical research has been done to understand crowdfunding and basic academic knowledge of its dynamics is still lacking. By data mining the crowdfunding …

Chapter 2 in Impacts of Emerging Economies and Firms on International Business. One of the most remarkable phenomena of recent times is that a large number of firms from emerging economies have come to define and dominate new markets and enter the class of global innovation leaders. Firms that once specialized …

What are successful companies? That question will be investigated. The determination of successful factors will be identified by explaining the successful factors of a company by the following questions: How come successful ventures are successful and non successful ventures are not? What are the most …

In BOP ventures the notion of “selling to the poor” has steadily been replaced by business approaches that suggest sustainable value creation. This has certain implications, in particular the development of strategies that serve triple bottom-line goals. These include economic, social and environmental …

Aan de performance van internationale joint ventures (IJV’s) is veel aandacht besteed. Voor een goede performance is wederzijds, persoonlijk vertrouwen tussen de partners van de alliantie als één van de belangrijkste factoren onderkend. In dit artikel wordt de ontwikkeling van persoonlijk vertrouwen …

International joint ventures (IJVs) are frequently stated to be increasingly popular but with significant managerial dissatisfaction in their operations (Madhok, 1995a). Therefore, a great deal of attention has been paid to the performance of IJVs (e.g. Contractor and Lorange, 1988; special issue of …

A great deal of attention has been paid to the performance of international joint ventures (IJVs) and trust has been recognised as a key factor influencing it. This paper examines the emergence of trust as a process and develops a process model of trust building in IJVs, which is used to analyse four …