This research has been done on behalf of Eosta, a leading international distributor of fresh organic fruits and vegetables. Eosta is concerned with the situation of the earth's soils and wants to start an awareness campaign about soil. The central question of the research is: how can Eosta communicate …

Sensecommerce, a successful online wedding shop in Holland, wants to expand to France. Since 2005, Sensecommerce has been operating as an online wedding shop in the wedding accessory market. Over the years they have made a substantial revenue growth. The range of products is expanding rapidly. Sensecommerce …

The last few years, the airline industry has been struggling due to the terrorism attacks in 2001 and the recession. Nevertheless, the low cost carriers (LCC) continued to be profitable and successful with its own particular business model. It is an upcoming trend in the aviation industry. Ryanair is …

The airline industry is a subject that is often reported in the media these days. Especially in the last years, a lot of mergers and accessions to alliance have taken place. What is more, a strong competition of low-cost carriers is going on in which cheaper fares are offered with less service on board. …

The Franco-German relationship has always been very prominent in European politics and currently still is. These two states that started out as enemies in post-war Europe, gradually managed to come together and form a partnership. This dissertation seeks to examine during which main events in European …

It is generally assumed that competition increases welfare. The main idea behind this assumption is that competition in a market is the best incentive mechanism to produce efficient market outcomes. This is good for social welfare and therefore stimulating competition is welfare increasing. According …

In our paper we want to investigate the question whether it will make sense for regions to compete for new high-tech industries to settle down in their region. The justification for giving subsidies is based on the general believe in politics that attracting high-technology firms will cause positive …

The purpose of this report is to investigate the industrial trade networks of Bulgaria for the manufacturing of machines, parts, tools and mechanical equipment. It was assigned by the marketing consultancy KommaNet in order to find out why its main client, the Dutch Centre for Promotion of Imports (CBI), …

During the past decade there has been a huge increase in the number of internet users, this has among other things resulted in a high growth of online networks. Many network providers are trying to attract new members, the competition is fierce. Therefore the purpose of this study was to investigate …

The developments in the field of media, technology and business models are going faster and ensure that the publisher can choose from a wide range of publish possibilities. As well private as in practice the consumer changes its search-, read- and buying motive. Companies within but also outside the …