Our world is increasingly faced with wicked environmental sustainability challenges, requiring entrepreneurs to work in multi-stakeholder initiatives (MSIs) to address these challenges. Network orchestration is essential for these MSIs to realize their sustainability goals and make an impact. The concept …

The following research justification report shows how Secad can implement a Digital marketing plan to gain new customers, nurture the relationship with the existing customers, increase brand awareness and brand reputation. Building and nurturing brand awareness and brand reputation is vital for the …

Overweight and obesity are some of the biggest food-related problems in the world and affect more than 2 billion people worldwide. One of the factors of this problem is the change in the Dutch food environment. Food is getting more processed, and the amount of fat and sugary food is growing while their …

Research has shown that breastfeeding has important long-term health effects on both children and mothers. The World Health Organization therefore recommends that children be exclusively breastfed for the first six months of life and that breastfeeding be continued thereafter, alongside complementary …

For this book, we chose the term Applied Design Research. “We”are the Network Applied Design Research: a learning community of professors and researchers at various universities of applied sciences. Within this community, we share our experiences with the many forms of applied design research. We consciously …

When preparing students for the industry’s global context, publishing degrees aim to provide them with experience of cooperating and doing business with colleagues internationally. In order to achieve this, Oxford Brookes University and Amsterdam University of Applied Sciences have designed a module …

Campus Greensteel is the answer to the rehaul of the Tata Steel operations in IJmuiden. The change to hydrogen power restores the site as a natural dune area by the combination of architectural and biological strategies. After clearance of the coal and cokes depots and fossil powerplants, a network of …

The objective of this research is to understand under what conditions plant-based cheese may be considered as a substitute for cheese within the food manufacturing industry. Based on the literature, the food manufacturing industry has a major influence on climate change in the world. One of the most …

The purpose of this thesis is to find a solution to the absence of a story and the lack of cohesion in the Spider Tanks game. A narrative has been created to build the world of the game in order to ensure consistent design decisions, which in turn leads to visual consistency. The product uses embedded …

In this series on psychological foundations from an applied psychological perspective, we focus this time on shame, guilt and sin. Shame, guilt and sin share that all three are strong motivators for behavioural change. However, we can respond to them in very different ways. In this article it is argued …