Chapter 39 in Health, Tourism and Hospitality: Spas, Wellness and Medical Travel, 2nd Edition takes an in-depth and comprehensive look at the growing health, wellness and medical tourism sectors in a global context. The book analyses the history and development of the industries, the way in which they …

European tourism destinations are confronted with a trend toward increased environmental responsible behaviour. This trend seeks to improve the quality of life within those destinations for residents and tourists equally. Relating this subject to the principle of sustainable development, tourism destination …

This chapter is about the development of tourism in the Dutch Wadden Sea Region in combination with nature conservation. The main question is whether they have a common future. There are some future points stated: - Nature and landscape of the Wadden Sea are the main pull factors for the tourism development. …

Tourism and recreation are important sources of income for communities. Perhaps even more for rural communities. This report evaluates facilities in Bedum and advises the local authors concerning steps in how to improve infrastructure.

This paper deals with Rural Tourism in Twente. A comparison is made between Twente and several other regions in The Netherlands. Economic results like Employment and the development in Tourism over the last few years is taken into the comparison. It becomes clear that Twente is a region with a well-developed …

Amsterdam Velo is a bicycle tour company which is active in and around Amsterdam. It was founded in 2011 by the owner Paul Spits. The business has been prospering quite rapidly ever since. However, the tourism industry is dynamic and changing fast, in order to anticipate to the changes it has to compile …

This thesis intends to find out how CityFilm can export its concept successfully in order to enter a new market. CityFilm is a small Dutch media marketing company that successfully creates promotional destination videos of cities, presenting them worldwide to the wealthy customer through professional …

Bergerden Agropark is a greenhouse zone area in province of Gelderland in the Netherlands. The local government, municipalities Nijmegen and Arnhem, is the owner of the land and it invested a lot on sustainable energy system in Begerden Agropark. The greenhouse entrepreneurs built new and modern greenhouses …

Technology is becoming omnipresent in public spaces: from CCTV cameras to smart phones, and from large public displays to RFID enabled travel cards. Although such technology comes with great potential, it also comes with apparent (privacy) threats and acceptance issues. Our research focuses on realizing …

In dit boekje worden de verschillende product-markt-partnercombinaties (pmpc’s) nader beschreven. Van elk van die combinaties wordt een korte schets gegeven, worden de highlights genoemd, de partners die daarin kunnen participeren en de markten die aan de combinaties gekoppeld kunnen worden. Deze dienen …