The research consists of a marketing plan for Eosta, a company that sells and exports organic fruits and vegetables. The company seeks the proper marketing strategy in order to attract as many customers as possible, and to strengthen the brand image of its products. The problem is to find a good strategic …

To many scholars and researchers in organisation and management studies, Bourdieu’s theory of practice as one of the grand sociological conceptual framework turns out to be an appealing toolkit to think with. What can Bourdieu’s theory of practice entail for moral climate theory as a relative new body …

Poland's veto against the Low Carbon Roadmap 2050 of 9 March 2012 represents the point of departure for this research. The aim was determine the extent to which the Council of Ministers retains veto powers on legislation pertaining to their national energy mix, or whether energy policy is governed by …

Social media are rapidly becoming a viable way of service marketing and customer engagement in the hospitality industry. Facebook, for instance, allows restaurants to publish information, multimedia content and engage with their customers e.g., to answer questions or learn about their preferences. Being …

An existing fuel cell hybrid distribution truck, built for demonstration purposes, is used as a case study to investigate the effect of stack (kW) and battery (kW, kWh) sizes on the hydrogen consumption of the vehicle. Three driving cycles, the NEDC for Low Power vehicles, CSC and JE05 cycle, define …

During the elections of 2002, Pim Fortuyn managed to win 26 seats in Parliament with his party LPF (Lijst Pim Fortuyn), even after his tragic death, and established a new record in the political history of The Netherlands. His extensive use of the mass media had a significant role in contributing to …

In this article I will discuss theories on students’ success in higher education and the need for adjustments of these theories in the contemporary, information and media saturated world. The integration theory on student retention, founded by Tinto and further developed by him and many others, lies …

Airline ground operations are subject to the conflicting demands of short turn-around times and safety requirements. They involve multiple parties, but are less regulated than airborne processes. Not surprisingly, more than a quarter of all aircraft incidents occur on the ground. These incidents lead …

The present study examined the influence of group climate on empathy in a Dutch youth correctional facility in a sample of 59 incarcerated delinquent boys. Higher levels of empathy have been shown to be associated with less delinquent and more prosocial behaviour, and may therefore be vital for successful …

The Franco-German relationship has always been very prominent in European politics and currently still is. These two states that started out as enemies in post-war Europe, gradually managed to come together and form a partnership. This dissertation seeks to examine during which main events in European …