In an era of information overload, relevance is key. Even more so in the physical store, where consumers are in a ‘shopping state of mind’ (Shankar et al., 2010), and where still a significant proportion of all purchase decisions is being made. Relevance can be achieved by filtering information and targeting …

The Port of Duqm serves as the primary entry point to the largest Special Economic Zone in the entire Middle East region (SEZD). This graduation thesis focuses on the Port of Duqm company in Oman. A key performance indicator (KPI) for the company in 2023 is the adoption of digitalization and the utilization …

The 5th generation of mobile communications is designed to employ both FR1 and FR2 bands throughout the world. The higher frequency bands (i.e., FR2 n257 26.50 - 29.50 GHz) are posing several challenges to operators and national telecom agencies for performing electromagnetic fields (EMF) measurements. …

Even journalists and academics sometimes employ dichotomies that fall short almost immediately. An example is the prophets and wizards dichotomy. Populism with a scientific twist, which apparently makes sense and appeals to our gut feeling. A golden formula, with an implicit logical appeal to dialectics, …

This report presents an in-depth study conducted for The KUGI Company (KUGI), with the Design-Based Research (DBR) Cycle serving as the conceptual framework for the thesis. The primary goal is to identify the most effective Customer. Relationship Management (CRM) strategy for KUGI to increase brand …

Conducting large calculations manually with pen and paper following prescribed procedures or algorithms has been diminishing in significance for some time. In most cultures, and for many years already, individuals employ digital instruments for such computational tasks, when confronted with them in daily …

Introduction: The health-promoting school (HPS) approach was developed by the World Health Organization to create health promotion changes in the whole school system. Implementing the approach can be challenging for schools because schools are dynamic organizations with each a unique context. Many countries …

Conditional cash transfer programmes (CCTs), which provide money subsidies to targeted households living in extreme poverty, are some of the salient policy instruments used for poverty alleviation in the Global South today. These programmes employ a gendered approach as they provide money to the mothers …

This research analyzes and evaluates Aosenuma's current Business Development Department and gives a specific Business Process Improvement by establishing an Automated Databse System and Real-time KPI Tracking Dashboard. As a framework, the approach employs Mixed Method Research and the Phase Consultancy …

Two carbon-neutral communities are looking at smart technical solutions to guarantee agreen energy transition with increasing proportions of local renewable energy. More efficientintegrated energy solutions for electricity, heat, water, waste, and transportationinfrastructure must be created to achieve …