This report addresses the critical role of social media marketing in boosting brand awareness and driving sales for Ustrem JSC, a Bulgarian industrial manufacturer lacking previous online visibility. The study specifically investigates the research question: "What role does social media marketing play …

Background This research study applied the 'Integrated Energy Landscape Approach and the Ecosystem Services Framework' to formulate a pre-proposal for a Positive Energy District in the Hoogkerk Zuid neighborhood in Groningen, the Netherlands. Results The proposed energy saving and energy generation interventions …

BACKGROUND: Communicative participation is the most important outcome of speech and language therapy, but there are no measurement instruments for children, adolescents, and young adults. This paper describes the development of MyCommunication-Youth: an item bank to measure self-reported communicative …

Background: Most studies on older adults' vitality focus on linear connections between determinants and outcomes. To design more comprehensive and impactful approaches to support the vitality of older adults, a better understanding of the interplay among elements that shape their vitality is necessary. …

By combining immersive audio elements with the visual assets of the narrative-driven horror game andquot;Shadow of Singraven,andquot;. This thesis investigates how sound design can be developed to improve player immersion. Using reference games and horror movies analysis to guide design decisions, the …

This paper investigates how visual cues—also known as nudges—can be systematically evaluated for their effectiveness in influencing player navigation within virtual reality (VR) environments. The research aims to establish a structured approach for testing and comparing visual nudges by observing player …

In today’s retail landscape, in-store technology is rapidly transforming how consumers interact with physical stores (Grewal et al., 2023). One such innovation is the interactive kiosk, which is an in-store, digital, self-service system employing hardware such as a computer, tablet or larger touchbased …

Wood is an increasingly demanded renewable resource and an important raw material for construction and materials. Demands are rising, with a growing attention for re-use and upcycling, opening up opportunities for new business models, empowered by the use of digital design and technologies. A KPI framework …

Across cities and urban regions in The Netherlands unusual collaborations emerge which aim to develop new circular business models that facilitate product and resource longevity through various upcycling strategies, such as reuse, repair, refurbish, repurpose and/or remanufacture. Municipalities, social …

Repurpose is becoming more popular as a circularity strategy. This circularity strategy is specifically promising in the case of furniture. One of the challenges of upscaling repurpose is the negative consumer perception of repurposed products. Studies up to date pertain to consumer perception of refurbished …