The Franco-German relationship has always been very prominent in European politics and currently still is. These two states that started out as enemies in post-war Europe, gradually managed to come together and form a partnership. This dissertation seeks to examine during which main events in European …

Relatively new computerized media (new media) such as mobile telephony and Internet have given lead to the surfacing of new marketing methods. One of these techniques is viral marketing, which aims to encourage the distribution of marketing messages between individuals via digital channels. Its potential …

Since the establishment of the Centre for Research on Multinational Corporations (SOMO) in 1973 many factors have changed. Communication, mobility and accessibility being a part of an on-going technological progress have created new challenges and opportunities. In order to facilitate new strategies …

Rational exportations warrant a multitude of sophisticated homework done in advance in an enterprise's homeland as prerequisite before the conscientious companies could embark on their discrepant exportation efforts. This report expounded hereinafter aims to furnish the author's internship assignment …

This report examines the structural and decision-making processes of the United Nation's Security Council (hereafter referred to as UNSC) and their effects on peace-keeping and peace enforcement. The flaws of the Security Council are unraveled through analysis and description of some of the major conflicts …

Introduction In comparison with other European countries, Starbucks is rather new on the Dutch coffee market. The Starbucks experience seems less exploited among the Dutch consumers. This thesis will demonstrate the effect of music and how music can convey the Starbucks experience in order to "engage" …

The objective of this paper is to examine how a combination of the concepts of Fair Trade, CrossBorderProsperity (CBP), Yunus' microcredit and social business could strengthen the producers' socio-economic situation and position in the free market. Small-scale producers in developing countries are being …

This report explores the yachting sector of SXM, which to this day does not receive enough government attention and is not given the recognition that it deserves as a lucrative sector of the economy (Johnson, 2010). Therefore, the decision to research this topic came as a result of the Tourism Bureau's …

In the academic year 2009-2010, both field and desk research have been conducted for The Hague University's Sports Department. This research is important for the Sports Department because it provides inside information about the target group, which can be applied to (future) communication strategies. …

The paper is centered on the issue of sustainable development and how cities approach in their urban planning the need to diminish the environmental impact of their economic activities and at the same time create quality of life for their citizens. The focus is specifically on linking economic growth …