This research assesses how neuromarketing might offer a suitable marketing method for Loyalty Makers. It does so by examining what neuromarketing consists of and how it can be used. Especially, it is investigated what techniques and tactics exist in the field of neuromarketing and to what extent they …

The research is conducted for Nissan Nederland. Since 2017, this company has changed their method of targets engagement. The goal of this change is dividing the method of targets of two car branches of Nissan Nederland, the private market versus the fleet market. The result of this change should help …

Introduction The current research focused on the price image of retailer X. The research concerned the drivers of the price image and the relationship between the price image and the consumer (buying)behavior. Through the deskresearch and fieldresearch the goal was to manage the expected price image …

The number of light commercial vehicles (LCV) in cities is growing, which puts increasing pressure on the liveability of cities. Small electric freight vehicles and cargo bikes can offer a solution, as they take less space, can manoeuvre easily and free from polluting emissions. Within the two-year LEVV-LOGIC …

The number of light commercial vehicles (LCV) in cities is growing, which puts increasing pressure on the livability of cities. Freight vehicles are large contributors to polluting air and CO2 emissions and generate problems in terms of safety, noise and loss of public space. Small electric freight vehicles …

Purpose - Housing associations make too small a contribution to society, the government has to step in too frequently because of maladministration, and the associations’ executives are often unaware of the far-reaching impact of their decisions. These are the conclusions of new academic research conducted …

Rationale: Head and neck cancer (HNC) patients often have adverse changes in body composition. Loss of muscle mass and strength frequently occur, even when dietary intake is adequate. Nascent evidence suggests that a healthy lifestyle, including adequate physical activity (PA) and diet, may prevent muscle …

Dit werk is gericht op 3-D lokalisatie van sensormotes in massale zwermen, uitsluitend gebaseerd op 1-D relatieve afstandsmetingen tussen naburige motes. We richten ons op toepassingen in afgelegen en moeilijk toegankelijke omgevingen zoals de exploratie en het in kaart brengen van de binnenkant van …