In this dissertation, the promotional strategy of Starbucks is analysed. Starting point for this research was the following central question: "How has Starbucks been using Promotion to sell its product and what will it be like in the future"? The research was executed using desk research and field research. …

The increasing commercialisation of the sports sector and changing consumer demands are some of the issues that create challenges for non-profit sports in contemporary society. It is important for managers and marketers of these organisations to innovate because innovation is a way to grow within a competitive …

This thesis focuses on the promotion of democracy by the European Union in Egypt with special regard to the differences before and after the so called 'Arab Spring'. More specific, the guiding question of this thesis is in what extent the EU's promotion of democracy in Egypt has changed after the Arab …

Due to the increasing competition non-profit sport organizations face from other sport providers (both for-profit and non-profit), they are encouraged to better satisfy their members’ expectations. New initiativesor innovations may need to be adopted by these organizations to attract and retain members. …

Onderwerp Dit kwalitatieve praktijkonderzoek gaat over de 'spontane associatie'. Het is gericht op de mogelijke aanknopingspunten die 'spontane associaties' kunnen bieden voor de muziektherapeutische behandeling. De onderzoeksvraag is "In hoeverre kunnen, volgens muziektherapeuten, spontane associaties …

This case report describes the process and outcome of an intervention where illness perceptions (IPs) were targeted in order to reduce limitations in daily activities. The patient was a 45-year-old woman diagnosed with posttraumatic secondary osteoarthritis of the lateral patella-femoral cartilage …

Objective To use a qualitative approach to examine the perceptions of policy makers, general dental practitioners, dental hygienists, dental students and dental hygiene students in the Netherlands following the introduction of a direct access policy in 2006. Methods Semi-structured interviews and focus …

Since workforces across the world are aging, researchers and organizations need more insight into how and why occupational well-being, together with work-related attitudes and motivations, change with age. Lifespan theories point to subjective health and future time perspective (i.e. an individuals perceptions …

Purpose - Due to demographic changes in most industrialized countries, the average age of working people is continuously increasing, and the workforce is becoming more age-diverse. This review, together with the earlier JMP Special Issue "Facilitating age diversity in organizations - part I: challenging …

This thesis explores the teachings and practices of miracles according to the leadership of two Dutch Classical Pentecostal churches and two African Initiated Pentecostal churches in Amsterdam South-East. Dutch Classical Pentecostals lay emphasis on direct personal experience of God through the baptism …