Since 2013, the Dutch baby care brand NAÏF successfully sells their natural-based baby care products on the Dutch market. NAÏF’s main products include shampoo, wash gel, body lotion, diaper cream, nurturing cream, bath oil and baby oil. From 2013 to 2016, NAÏF has been expanding their sales on an international …

This report researches what marketing strategy should be used for Panera Bread in order to succeed in the Netherlands. Panera Bread is an American fast-casual food chain that is known for its freshly baked bread. In 2013 the company has made some drastic changes and decided to only serve “clean” food, …

In a large body of research the influence of contextual information on decisions made in a broad range of disciplines has been studied. To date, the influence of these expectancy effects on the crime scene investigation has not been studied. In the present study we explored the effect of prior information …

An estimated 6,000 EU citizens have left their home country to join the terrorist organisation Islamic State (IS) in battle. The Netherlands has contributed approximately 260 foreign fighters to IS since 2012. Several attacks on European ground, such as Brussels and Paris, have been carried out by foreign …

This thesis gives an overview about how YCall (a VoIP App) can be positioned in the Dutch market. This positioning helps to minimalize information overload in the mind of consumer, and thereby leaving a clear impression and message about the product and brand. Thus, by designing the most suitable market …

Sinds ongeveer vier maanden, logt Ampelmann Operations B.V. data van de PLC die in hun systemen zit naar een industriële computer ofwel Box-PC. Deze Box-PC is een computer die goed tegen schokken en vibraties kan in een ruige zee omgeving. Deze gelogde data is in een BIN file formaat en er is een tool …

The aim of this dissertation was to investigate the UN peacekeeping mission in Bosnia and the failures made, which led to the Srebrenica genocide. All limitations of the mandate and the lessons of Bosnia/Srebrenica were summed up and compared with subsequent peacekeeping missions in order to see whether …

This dissertation was written in order to examine whether or not there should be European legislation regarding honour crimes. This question has been answered via a comparison of the Netherlands, the United Kingdom and France. Before it became possible to answer the main research question several aspects …

The main aim of this dissertation is to find answer to the central question of this thesis: What are the most effective measures to counter the spread of virtual Jihadism in the Netherlands? In order to investigate and give answer to the research question, research has been done by analysing existing …

In this report the current trend of e-commerce companies opening brick and mortar stores was investigated. This phenomenon can be linked to a concept known as omnichannel retail. It appears that many businesses are not aware of the current trends in retail. This leads to a misunderstanding of the modern …