This research justification examines how Medisol, a leading European AED distributor, can enhance its visibility, credibility, and sales among end-users in Czechia. This is a market where awareness of defibrillators exists but adoption remains limited. Using a mixed-methods approach, including interviews, …

Our planet’s weather patterns are changing, plastic pollution is increasing, economic volatility and social inequality are rising globally, and supply chains are becoming more unstable due to the overuse of vital resources. With its global reach and influence, the hospitality industry has the potential …

This research investigates how Visser & Van Baars, a Dutch recruitment agency specialised in data and analytics, can strengthen its differentiation in the fragmented IT recruitment market by enhancing the quality and consistency of its client partnerships. Amid growing competition and increasing client …

This report records the research project conducted within the context of the work placement for the Graduation Internship: Business Research and Advice during the fourth year of the International Business program at HZ University of Applied Sciences. The work placement panned from 05 February 2024 to …

The research explores urban farming in Amsterdam and Vancouver, focusing on sustainability, food security, and resilience. It highlights factors like urban density, space availability, and regulations. Amsterdam uses innovative spaces like rooftops, while Vancouver benefits from its layout and climate. …

The related research justification paper looks into possible COIL implementation tactics that The Garage may use to encourage new students to take part in their initiative. To increase the number of new students, the organization must choose the best strategy. Based on the knowledge gaps already present, …

Background: Roughly 200 million women become pregnant every year - most of them living in developing countries in Asia and Africa - many of these women suffer from ongoing nutritional deficiencies, contributing to the estimate of half a million maternal deaths a year. Educational programs teaching on …

The following research justification report shows to which extent adding HemCell prebiotics to the current product line is financially feasible. Before coming up with a calculation model, some more background research needed to be done. Four information gaps were identified on which this research is …

This research’s primary goal is to explore the current marketing communication strategy of The Hague Summer School at The Hague University of Applied Sciences and to answer the main question, which is - “How can the Hague Summer School at the Hague University of Applied Sciences attract more partner …

How do we increase biodiversity in the Netherlands? By working together! What can food forests and restaurants mean for each other? This report focuses on the question: “What is the potential of collaborations between food forests and restaurants in the Netherlands?”Interviews revealed that successful …