In 1949 the People's Republic of China emerged from a civil war with communist Mao Zedong as its victor. During the peak of Mao's rule China was completely isolated from the world. In the 1960's China lost the support of the Soviet Union due to failed policies such as the Great Leap Forward and various …

Een case study naar de externe communicatie door Tear naar de donateurs over de tsunami hulpactie.

Human rights are considered to be very important throughout the world. Without the existence of or the respect for human rights, certain standards of living can not be guaranteed for individuals in our society and nor for specific communities or sub groups living in communities. The European Union (EU) …

Several measures are used to assess the performance of the marketing system. The measures include quantity of milk, price, source of credit, access to commercial feeds and access to breeding services. The study also considers the role of infrastructure component in enhancing the marketing system. Data …

Reporting is a significant critical success factor for a sustainable development, and in the packaging industry an overall willingness to report and disclose information is determinable. It facilitates awareness for sustainability relevance, provides environmental benchmarking and motivates towards change …

Als een klant een auto bij Het Motorhuis koopt wil deze in een aantal gevallen de auto personaliseren of luxer aankleden. Het is dan mogelijk om een aantal accessoires toe te voegen. Alleen de huidige beschikbaarheid van de juiste informatie m.b.t. het aanbod is op dit moment niet voldoende om de klant …

This paper is an analysis of how Non - Governmental Development Organisations (NGDO) lobby the European Parliament. NGDOs employ various lobbying tools to exert influence during the legislative process at the European Parliament. In order to assess how these organisations lobby, it needs to be established …

Tchibo is an international retail, coffee and consumer good company. Throughout the company´s history a unique business concept combining coffee expertise with a weekly changing range of consumer goods was created. This paper aims to analyse and outline the market characteristics of the Mexican market …

Until this day the Dutch culture has been stereotyped as easy-going, mild, open and very tolerable. The tolerated use of marihuana and gay-parades make the Netherlands seem as an open minded country. But times have changed. Everyday this country is becoming more multicultural and it changes in its identity. …

This report is concerned with the current position of CISAC (International Confederation of Societies of Authors and Creators). Surrounded by a large network of collecting societies and essentially a lobbying organization, CISAC increasingly feels pressures (at least in Europe) to respond to copyright …