Positioning is hot. Not only in the realm of consumer goods manufacturers, but also for other companies, institutions, governments and even individual persons. An explosion of good quality products on the market and targeted media and advertising campaigns has led to an increasing interest from organizations …

It is historically a fact that Turkey experiences frequent earthquakes, on the order of one damaging earthquake of magnitude 6–7 approximately every 2 years, causing extensive losses to economy, life and limb. Every strong earthquake leaves behind poverty and tens of thousands of homeless people. In …

Assessment of the seismic vulnerability of the building stock in the earthquake-prone Marmara region of Turkey is of growing importance since such information is needed for reliable estimation of the losses that possible future earthquakes are likely to induce. The outcome of such loss assessment exercises …

The contents of the thesis are summarised in the bullet points below: o Problem statement: Low attendance of the Cultural activities. o Hypothesis of the situation: Changes in Management (centralization) and failure to promote the cultural activities efficiently. o An in-depth analysis of the Cervantes …