As part of my PhD research, I investigate the influence of the use of social media by first year students in higher education. In this research I have lessened the amount of variables, from Tinto’s theory, by including only the best-proven predictive variables, based on previous studies. Hereby, avoiding …

Virtual, Augmented and Mixed Reality technologies are embraced by designers, scholars and charities alike, some primarily for their entertaining properties, others also for the opportunities in education, motivation or persuasion. Applications with the latter objective, that of persuasion, are designed …

Most Corporate Finance textbooks are 1,000 pages in length or more. And indeed, it is a multifaceted discipline that requires detailed coverage of many ideas and principles. However, the basics can be outlined in a much more condensed manner and there aren’t many books out there that cater to the needs …

This plan will give insight in how to increase the amount of leads coming from the KHZ website. Nowadays online is growing bigger each day. That’s why it is important to have a proper online strategy. To answer this question desk- and fieldresearch was conducted. The research focused on multiple online …

Numerous laboratory-based studies recorded eye movements in participants with varying expertise when watching video projections in the lab. Although research in the lab offers the advantage of internal validity, reliability and ethical considerations, ecological validity is often questionable. Therefore …

In the Netherlands, research on student success has been highly influenced by Tinto’s integration theory. As part of my broader PhD research, I investigate the possible influence of the use of social media by first year students in higher education on student success. In previous studies I measured the …

Streekbox is an organisation in delivering fresh food meal kits, which is still a developing organisation. The brand value of Streekbox is: “we connect people with local and healthy products”. Within the organisation, there was no focus on the Customer Journey. The organisation wants to map its Customer …

Balen. Dagelijks drie wedstrijden van het Europees Kampioenschap voetbal op televisie, maar wij zijn er niet bij. Natuurlijk wordt het nog even extra ingewreven door Engelse en Portugese collega’s die waarschijnlijk eenvoudig de tweede ronde gaan halen. Onderzoekers proberen duiding te geven aan de gevolgen …

The paper explores the process of early growth of entrepreneurial science-based firms. Drawing on case studies of British and Dutch biopharmaceutical R&D firms, we conceptualize the speed of early growth of science-based firms as the time it takes for the assembly (or combined development) of three types …