This research justification discusses how YourSurprise, a personalised gift company, can improve its paid social media performance by implementing more efficient messaging and content formats. The business has historically concentrated on campaigns that increase conversions, but it is currently moving …

How can CarCollect develop a scalable and modular internal management system tailored to its employees, prioritizing effective management and optimization of operational aspects? The initial focus of the system is to integrate an employee engagement survey system, 2DAYSMOOD, with potential expansion …

Connecting for (Re)generative Education (C4RE) is a movement started by eight people, six co founders, and two interns. Their main goal is to create a platform, in the form of a social movement, where people working in Dutch educational organisations can support each other and exchange knowledge on topics …

The Dutch Sustainable Fashion Week reaches many audiences with their message about sustainable fashion, but notably struggles to reach teenagers. Previous research done for the DSFW by Been et al (2019) suggested to them to look towards interactive application, such as e-learning or games to tackle this …

Panorama Films is an Italian-based production and service company, for feature films, commercials, photographic shoots and more; and assists foreign production companies in all aspects of the production, such as budget allocation, crew, locations, etc. Panorama Films plans to implement a radical change …

This research report focuses on the issue of establishing a sustainable reputation and the strategy based on the cultural characteristics of Bulgarians and essentially answering the question “How can we establish a sustainable reputation?”. The report has answered the research question How can we create …

The advice is given on thegreenlabels’ intention to increase the number of loyal customers and strengthen the Dutch loyal customer base. The communication goal for this project is defined as: “To encourage customers in The Netherlands to be loyal to thegreenlabels”. The four main stakeholders are TGL …

The Dutch and German Wadden Sea Area received the World Heritage status in 2009 because of its Outstanding Universal Value (OUV) which embodies: cultural and/or natural significance which is so exceptional as to transcend national boundaries and to be of common importance for present and future generations …

Global dynamics challenge businesses and industries more than ever before. Notably, the trend of sustainability impacts the tourism industry, which explains the focus on consciousness and projects initiated by NGOs.  This research study was conducted for Fundación CODESPA – a changemaker striving for …

QUOTE “Het is in de laatste jaren steeds populairder geworden om als modebedrijf een recycling initiatief op te zetten. Voor het slagen het initiatief is de medewerking van de consument essentieel. Dit onderzoek gaat over het gebruik van message framing om de motivatie en bereidheid van de consument …