Urban Farming is a design project with a dual objective. It aims to provide a sustainable model for community engagement and food security in Rotterdam. Near Nieuw Mathenesse in the former harbor area now known as the M4H development zone, a sizeable waterfront site is chosen for a transformation of …

In this report, a proof-of-concept is described for an admin dashboard which has been integrated with 'vertical farm ' installations. This dashboard allows the end-user to monitor, control and automate many such installations through a global dashboard with the primary objective to allow for large-scale …

Investigates the reasons why there is currently high resistance from the market regarding the rising concept of vertical farming. The report specializes in the ecotourist market in particular because vertical farming has the potential to expand within the scope of ecotourism.

My research investigated customers’ resistance and low willingness-to-pay towards Vertical Farming products and how the industry can break these barriers. Research showed how education and the experience economy can spread awareness about vertical farming products and create engagement with customers. …