De hoofdvraag van dit onderzoek luidt: Op welke wijze dient de hoofddraagstructuur van het Wuhan New Energy Institute te worden ontworpen, rekening houdend met Nederlandse normen en regelgeving, waarbij architectuur en constructie samensmelten tot een integraal ontwerp? Om een antwoord op deze hoofdvraag …

While in business and private settings the disruptive impact of advanced information communication technology (ICT) have already been felt, the legal sector is now starting to face great disruptions due to such ICTs. Bits and pieces of innovations in the legal sector have been emerging for some time, …

In order to face the increasing concern about environmental issues by consumers and market requests, the environmental management system (EMS) has been adopted by numerous companies all over the world. With the rapid development of economy, China also faces the serious environmental issues. According …

Goede samenwerking is een belangrijk kenmerk van een succesvol bedrijf en vooral goed communiceren. Het stagebedrijf Horse Lifestyle wil uitbreiden naar China en de directie wil weten hoe zij het meest effectief kunnen communiceren met China. Zo kan de directie een succesvolle strategie ontwikkelen voor …

How do global audiences use streaming platforms like YouTube, Netflix and iPlayer? How does the experience of digital video change according to location? What strategies do people use to access out-of-region content? What are the commercial and governmental motivations behind geoblocking? Geoblocking …

This chapter examines current branding trends in significant Asian markets, namely Japan, South Korea, and India, with a special focus on one emerging branding nation, China. No generalizations towards the whole of Asia can be drawn from this research. However, research identified some aspects in the …

The aim of this dissertation is to indicate the effects of the Dutch economic diplomacy on the export of Life Sciences & Health companies to China in the period from 2010 until 2015. Economic diplomacy is a form of diplomacy where the government actively tries to influence economic elements like export …

How can ST. by Olcay Gulsen become commercially successful in Hong Kong within two years? This question is the central research question in this final paper and reflects the ambition of ST. to become a big retail player in the fashion market of Hong Kong. ST. Studio (previously called Supertrash) is a …

Traditional toy industries have been influenced by the emergence of tech gadgets such as iPad and Virtual Reality Glasses. Based on a report on The Telegraph (2010), tech gadgets have replaced traditional dolls and cars as children’s favorite presents. Huawei, one of the China’s leading toy companies, …

The following report is a feasibility research and serves as an initial guideline to Bulgarian dairy companies in relation to the possibility to import Bulgarian dairy products into the Peoples’ Republic of China. The document describes possible opportunities for Bulgarian dairy processors related to …