This marketing plan is written for Big in Japan. Big in Japan is a clothing store based in the eastside of Amsterdam. Big in Japan brings a carefully selected range of fashion and lifestyle brands to an accessible level, not only focusing online but also with a unique store concept, outside the city …

The cloud has become an essential part of our daily lives. We use it to store our documents (Dropbox), to stream our music and films (Spotify and Netflix) and without giving it any thought, we use it to work on documents in the cloud (Google Docs).

Sinds de transitie en transformatie bepaalt de gemeentelijke politiek grotendeels de politieke en bestuurlijke kaders waarbinnen professionals in zorg en welzijn werkzaam zijn. De uitkomsten van die besluitvorming zijn echter niet in beton gegoten en bieden ruimte voor aanpassing. Daarvoor is het wel …

A healthy lifestyle with healthy food are two ambitions many people cherish. In recent years, the process and components of attaining perfect health have received greater attention. New products regularly appear on the market with claims of supporting or achieving a healthy lifestyle. One of these product …

Background Oleaginous yeast species are an alternative for the production of lipids or triacylglycerides (TAGs). These yeasts are usually non-pathogenic and able to store TAGs ranging from 20 % to 70 % of their cell mass depending on culture conditions. TAGs originating from oleaginous yeasts can be …

In this report the current trend of e-commerce companies opening brick and mortar stores was investigated. This phenomenon can be linked to a concept known as omnichannel retail. It appears that many businesses are not aware of the current trends in retail. This leads to a misunderstanding of the modern …

This report describes the development software of the Ship Monitoring and Management system. The Transport sector is one of the biggest sectors in the Netherlands. Products are transported by road, rail and river. Most of the sectors in the transport sector try to reduce the environmental footprint. However …

This report focuses on the feasibility of the power-to-ammonia concept. Power-to-ammonia uses produced excess renewable electricity to electrolyze water, and then to react the obtained hydrogen with nitrogen, which is obtained through air separation, to produce ammonia. This process may be used as a …

Dit onderzoek behandelt de organisatie Record Store Day en de manier waarop zij betrokkenheid met het evenement Record Store Day onder hun specifieke doelgroep van muziekliefhebbers van 16 t/m 35 jaar kunnen vergroten en behouden. Social media zijn een belangrijk element hiervan, maar ook verdere offline …

The Dutch equestrian sports market has gone through many changes over the past years. The equestrian sports market increased by 16% between 2001 and 2006, a time where the brand HV POLO had a strong growth in business. Between 2006 and 2011,the company noticed change as the equestrian sports market …