Hotels & More is a B2B inbound tour operator with different source markets for which one similar marketing strategy is used. The thesis deals with the French market in particular and how the company can better approach them. It was researched what the source market expects and what they prefer with regards …

The temporal dimension of acceptance is under-researched in technology acceptance research. Yet, people’s perceptions on technology use may change over time when gaining user experiences. Our 6-month home study deploying an interactive robot provides insight into the long-term use of use interactive …

Bad Nieuweschans is one of the ageing villages in Oldambt, about a quarter or the population is older than 65. In communities such as Bad Nieuweschans there exists a risk of isolation and exclusion of the elderly. These risks could be kept to a minimum by focusing on active ageing however this concept …

Daily life is greatly influenced by fossil fuels. New technological inventions and the reduction of the ice coverage due to climate change makes it possible for humans to be present and undertake activities, such as gathering oil in previously inaccessible areas like the North Pole (Sagerup, Nahrgang, …

Following tragic events in the Mediterranean Sea, several actions described in the European Agenda on Migration were put into operation. One of these key actions was the establishment of the EU Action Plan against migrant smuggling in 2015. The main goal of the EU Action Plan is to prevent and counter …

The purpose of the dissertation was to research how to increase the European Studies program international students’ enrollment by recommending through which information channels and what message content to promote abroad. Four topics were researched to give recommendations: I. International students’ …

The transition from higher education to the labour market is experienced as difficult by students with a disability. This gap between higher education and the labour market has tangible consequences for the participation of (young) people with a disability. Research shows that these students have a higher …

In Amsterdam and Beirut, Abdallah has ethnographically researched interactional dynamics between disadvantaged young people, regarding experiences of success, in settings of education, work, sports, and music. He analyzed how focus, mood, and bodily deployment produced shared symbols, emotional contagions, …

Commissioned by the fs Agency for one of her brands, Rosti Mepal, a quantitative research has been conducted into the behavior and demands on social media of the target group. This research was necessary because little is known about how the target group is best approached through social media. Based …

Introduction The purpose of this report is to analyse the results of the research on the most effective use of social media to generate sales. The board of directors of MARIA TAILOR is interested in the wishes and needs of consumers with regard to social media. The recommendations for MARIA TAILOR are …