This report was commissioned to examine the possible gap between the image and identity of TUI Nederland regarding sustainable tourism and to recommend on how to bring the image closer to the identity. TUI Nederland is market leader in the Dutch travel industry and carries the brands Arke, Holland International, …

This research explored a potential working framework for using social media as a marketing channel. Based on an extensive literature review and a multiple case study, important factors for using social media have been identified. Companies should provide relevant information, show signs of real behavior, …

Personal branding is a huge trend in the United States. Young professionals use personal branding to obtain a stronger position on the labour market. In the Netherlands this trend is just in the beginning phases. Most people are unaware of the meaning, importance, influence and advantages. The central …

One of a number of cities in The Netherlands, which attract a large international community, is Maastricht, the capital of The etherlands most southern Province. Maastricht is internationally, recognized as the European City which lies in the 'heart' of Europe, due to its proximity to both the German, …

The European Movement UK is a membership based organisation and is dependent on the financial contribution of its members. In this final paper, the future position of the European Movement UK is discussed. This final paper also provides recommendations on how the European Movement UK should operate to …

The central question of this dissertation is what lessons can be learned from Surinam when it comes to the integration of immigrants. Surinam consists of five main population groups and to assess this process of integration this dissertation is structured by the following questions: What is integration …

As it becomes clear that climate change is not easily within the boundaries of the 1990's, society needs to be prepared and needs to anticipate future changes due to the uncertain changes in climate. So far, extensive research has been carried out on several issues including the coastal defence or shifting …

COS Zuid Holland Zuid's main mission is to broaden the basis for international cooperation. This means attracting new groups to get more involved in international cooperation. COS ZHZ already does very well in strengthening the existing basis for international cooperation, however reaching for new target …