First of three presentations for energy companies participating in the University of Groningen Business School, course Branding

Data has been deemed fundamental to the digital transformation in society and businesses. It can influence all spheres of a company. Data-driven insights enable companies to make better decisions and thus to become more competitive in the market. The demand for data-literate employees and citizens needs …

Data is driving a broad digital transformation in our current society and business world, which in turn drives the demand for data savvy young professionals. Education needs to cater to this surging demand in society and business. Therefore, in this research, we attempt to answer the central research …

The purpose of this paper is to clarify the concept of open innovation and to develop insights on how Open Innovation can benefit young entrepreneurs who are in the process of creating their own start-up company. It discusses the reasons and motives of why young start-ups are encouraged to adopt open …

Recent years have seen a massive growth in ethical and legal frameworks to govern data science practices. Yet one of the core questions associated with ethical and legal frameworks is the extent to which they are implemented in practice. A particularly interesting case in this context comes to public …

Over the past few years, there has been an explosion of data science as a profession and an academic field. The increasing impact and societal relevance of data science is accompanied by important questions that reflect this development: how can data science become more responsible and accountable while …

Social media platforms such as Facebook, YouTube, and Twitter have millions of users logging in every day, using these platforms for commu­ nication, entertainment, and news consumption. These platforms adopt rules that determine how users communicate and thereby limit and shape public discourse.2 Platforms …

In this article we look at the various paths taken by transnational and domestic entrepreneurs based on their education and work experience. These act as catalysts for skills that allow migrant entrepreneurs to better position themselves in different markets. Differences in migrant entrepreneurs allow …

When should a surveillance system that is used in preventive policing sacrifice the privacy of citizens to prevent criminality? What should be the impact of individual moral expectations when a social media platform designs an algorithm? To what degree can we use technology-driven deception in dementia …

Introduction This study aims to advance theoretical development on digital transformation (DT) skills that are essential for sustainable employment. Rapid and continuous advancements of digital technology, such as increased automation, artificial intelligence (AI), big data, cloud computing, robotics …