Take Note! Student Advertising is a start-up company operating under the trading name Urban Tribe. It is a student discount, providing students with both national and local deals in different cities around the UK. They are currently located in eleven cities around England and looking to expand to the …

The concepts of Corporate Social Responsibility and Corporate Community Investment are not clearly defined in literature as of yet. However, considering the recent surge of attention these concepts have gotten, they have become points of interest for the general public, governments, commercial organisation, …

Charities on the islands of Aruba, Bonaire and Curacao operate in an environment that is considered to be a Statist Regime. They are generally small, less organized, and receive little support from the government, causing them to rely on other sources for funding. Their relatively small size means that …

1 alinea column: Met de kerst is je toilet verstopt. Wat nu? Op zo'n moment heb je geen 7 seconden nodig om na te denken wie je moet bellen. Dat weet je vrijwel direct. Dat komt vanwege die tacit knowledge in je hoofd. En yesss, het lukt je die wc gerepareerd te krijgen. Is dat in je bedrijf ook zo? …

1e alinea column: Hoe kun je nou de lessons learned van social media zo opschrijven dat corporates met hun duizenden controllers en compliance officers er iets mee kunnen? The social company en het ver-internetten van de bedrijfsvoering zetten onderstaande principles op de Business Balance Scorecard. …

This thesis contains research on the use of Social Media for Investor Relations. This research was conducted in 2011 by Digital Communication student Kasper van Merrienboer and is commissioned by Interactive Investor. Interactive Investor is located in Sydney Australia. This is the reason that my thesis …

Nokia is a large mobile phone company that is struggling to keep up with other players in the emerging smartphone market. The market is very competitive and the products have a short life cycle. Furthermore, a high level of innovativeness is required. In this report the Finnish mobile phone company has …

Amsterdam Velo is a bicycle tour company which is active in and around Amsterdam. It was founded in 2011 by the owner Paul Spits. The business has been prospering quite rapidly ever since. However, the tourism industry is dynamic and changing fast, in order to anticipate to the changes it has to compile …

This thesis intends to find out how CityFilm can export its concept successfully in order to enter a new market. CityFilm is a small Dutch media marketing company that successfully creates promotional destination videos of cities, presenting them worldwide to the wealthy customer through professional …

The wedding planner company "Tropical Weddings" will be a new company on the market and will be a one-woman business. The wedding planner company will arrange weddings of Dutch couples who would like to marry in Curacao. The wedding planner will provide a full service wedding. The wedding planner's mission …