Tim Hortons is a Canadian quick service restaurant best known for its coffee and doughnuts. It opened its first coffee shop in 1964 in Hamilton, Ontario. From the start, Tim Hortons has focused on top quality products that are always fresh and delivering exceptional service. It has grown into the largest …

This dissertation was created with the goal to examine how online shopping has changed retail, specifically department stores and their business model, and to recommend a course of action and business model for entrepreneurs considering starting an (online) department store. There are several recommendations …

Presentation held on June 12, 2013 during the Energy Expo.

Het doel is het ontwikkelen van een module voor Rankinspector. Deze module krijgt de naam 'Google Adwords Module'. Voor deze nieuwe module wordt een eigen database ontwikkeld. De module moet ervoor zorgen dat het proces van het creëren van grote hoeveelheden advertenties in Google Adwords sneller gaat. In …

Vero Moda is one of the first brands that launched within the Bestseller retailer. It was launched in 1989 to fulfil a need for good quality and on-trend clothing at affordable prices. Today it is one of Europe's largest clothing brands for fashion-conscious, young women. Vero Moda has more than 1,000 …

In this dissertation, the promotional strategy of Starbucks is analysed. Starting point for this research was the following central question: "How has Starbucks been using Promotion to sell its product and what will it be like in the future"? The research was executed using desk research and field research. …

This research was conducted upon request of Minister Oduber of the Ministry of Tourism, Transport and Labor (MTTL). Due to traffic congestion issues Aruba has faced throughout the years, a moratorium was introduced in 1997. This ban serves as a stop on public bus1 (B), taxi (TX), tour operator (T/O) …

This report provides information about the commercial relations between three important European states: The Netherlands, Germany and Poland. The triangular relations of these states is researched with the next question in mind: What are the consequences of increasing German-Polish commercial relations, …

The ever changing world of Internet has transformed traditional marketing and companies since the start of the World Wide Web. Every day billions of people around the world use the Internet for entertainment, shopping, search, social purposes, and much more. This behaviour is changing the way companies …

Airports look alike all over the world. Schiphol has conformed to the patterns of the airport, but its unique design makes it stand out. The book Megastructure Schiphol looks into the history of the Netherlands’ most famous national airport and its sophisticated appearance. Schiphol has grown in fits …