Universities are deeply involved in stimulating their students in entrepreneurship where they focus on designing programs based on existing knowledge form pedagogics and didactical concepts. Although the Total Entrepreneurial Activity is increasing, the results are not satisfying in all cases. The question …

From the article: Abstract. This exploratory and conceptual article sets out to research what arguments and possibilities for experimentation in construction exists and if experimentation can contribute towards more innovative construction as a whole. Traditional, -western- construction is very conservative …

The Hague has over the decades evolved into the City of Peace and Justice where multiple nongovernmental organisations (NGOs) working on promoting the RoL have situated themselves. In order to maintain the brand name 'Peace and Justice', adapting to current developments is crucial for the municipality …

Vero Moda is one of the first brands that launched within the Bestseller retailer. It was launched in 1989 to fulfil a need for good quality and on-trend clothing at affordable prices. Today it is one of Europe's largest clothing brands for fashion-conscious, young women. Vero Moda has more than 1,000 …

This thesis is about establishing an effective marketing strategy for MasterPeace, which will help generate publicity through the annual event on 5 May. MasterPeace is a non-governmental and non-profit organization with a European office based in Utrecht. It is a peace initiative that seeks to encourage …

Mijn naam is Coen Dekker, ik ben sinds 11 februari 2013 bezig met afstuderen bij Semantica Software voor de studie Communication & Multimedia Design. Binnen mijn afstuderen heb ik aan de hand van de methode "Designing for Interaction" van Dan Saffer en Scrum een app ontwikkeld in Titanium Studio¹ voor …

All social media should have a sticker saying 'Don't Jump for the Tool!' While it is tempting 'to use Twitter', the choice of a medium like Twitter cannot be seen in isolation of strategic goals, instruments and expected results, i.e. a communication strategy. We designed a board game, called the Media …

Nowadays, sustainable development is considered as an important topic in the policy of organizations. Duurzame Bruiloft is a one-man business that organizes sustainable weddings, which helps to reduce co2 emission. Duurzame Bruiloft operates in the Netherlands, but wants to enlarge its market to the …

This chapter is about the development of tourism in the Dutch Wadden Sea Region in combination with nature conservation. The main question is whether they have a common future. There are some future points stated: - Nature and landscape of the Wadden Sea are the main pull factors for the tourism development. …

Clusters are the magic answer to regional economic development. Firms in clusters are more innovative; cluster policy dominates EU policy; ‘top-sectors’ and excellence are the choice of national policy makers; clusters are ‘in’. But, clusters are complex, clusters are ‘messy’; there is no clear logic …