Interactivity has become a crucial aspect of marketing. It allows companies to connect with their customers, often resulting in positive outcomes. Based on a literature review, this chapter discusses ten of the most pioneering tools used in interactive marketing. First it will be explained how each tool …

Nowadays, Nature-Based Solutions (NBSs) are developing as innovative multifunctional tools to maximize urban ecosystem services such as storm water preservation, reduction of runoff and flood protection, groundwater pollution prevention, biodiversity enhancement, and microclimate control. Gdańsk is one …

The Lectorate Theology of the CHE focusses on the interpretation and communication of ‘salvation’ within new faith communities. The goal of the Lectorate is to find new ways for contextualizing the Gospel in our secular society, through investigating theologies and processes of sense-making in emerging …

The Netherlands has always played a pioneering role in livestock and arable farming innovations. There is currently a lot of interest in our country for 'climate-smart' solutions, with closed-loop agriculture being an excellent example.

This research investigates the process of soloistic development on the double bass through the compositional application of the partial series. There are many misconceptions surrounding this area of contemporary music and the avant-garde, relating largely to the sheer complexity of its notation and the …

Nederlandse versie: Hoe staat het ervoor met de pioniersplekken die vanuit de Protestantse Kerk gestart zijn? Dit rapport geeft u een indruk. In deze tussenstand staan niet de cijfers centraal, maar zoomen we in op wat pionieren betekent in de concrete levens van mensen. We hebben onderzoek gedaan naar …

In 2050 moeten alle woningen van het gas af. Dat is een grote opgave! Daarom heeft ons lectoraat Sustainable Building Technology & Material (SBTM) samen met Domijn en Pioneering de handen ineengeslagen met het project “Compartimenteren woningen met binnen isolatie op maat”. Het doel van thermisch compartimenteren …

In 2050 moeten alle woningen van het gas af. Dat is een grote opgave! Daarom heeft ons lectoraat Sustainable Building Technology & Material (SBTM) samen met Domijn en Pioneering de handen ineengeslagen met het project “Compartimenteren woningen met binnen isolatie op maat”. Ook benieuwd hoe deze slimme …

The European Public Relations Education and Research Association (EUPRERA) is an independent organization that aims at stimulating and promoting innovative knowledge and practices of strategic communication, organizational communication and Public Relations across Europe. Founded in 1959 and previously …

Lectorale rede aangaande de responsieve regio waarbij de concepten tweede demografische transitie, selectieve krimp, leefbaarheid en veerkracht centraal staan.