As a resident of Breda, Daan was intrigued by the many urban voids in the city. How can a city, full of such empty spaces, also have a shortage of areas to build housing? After researching Breda's urban voids, he noticed that these voids can be categorized according to the type of void (spatial, functional …

Already for many centuries the only hill castle of the Netherlands is kept in the present picturesque, yet ruined state. Its fate was sealed by historic twists, which brought the willful loss of its strategic status. Today the site is protected by the monumental ruins and is conserved as part of the …

Medisol is a major European company that sells Automated External Defibrillators (AEDs). The company is aiming to grow its business in Spain by increasing direct sales to private customers (B2C). Although awareness of AEDs is rising in Spain and the legal framework supports their use, actual purchases …

This research justification examines how Medisol, a leading European AED distributor, can enhance its visibility, credibility, and sales among end-users in Czechia. This is a market where awareness of defibrillators exists but adoption remains limited. Using a mixed-methods approach, including interviews, …

This research was made to determine how HZ University of Applied Sciences (further referred to as HZ) could change its catering options to be more sustainable and healthier while staying financially viable. Even though the catering has already implemented a number of sustainable measures, like sourcing …

This thesis explores the issue of overconsumption in the fashion industry and investigates how circular design and consumer education can encourage longer garment use. While awareness of sustainability has increased, many consumers still struggle to translate this into action. Through primary research—including …

With Behind the Curtains, I aim to create a space where young women, like myself, can feel less alone as they navigate the emotional complexities of today’s dating world. In an era of ghosting, bread crumbing, yap-trapping, and other fleeting trends born from hookup culture, many of us are left feeling …

This thesis explores why many people still hesitate to buy second-hand fashion, even though they care about sustainability. While the second-hand market is growing fast and expected to take up 10% of the global fashion market by 2025, many consumers still prefer to buy new clothes. This research looks …

This research investigates how fashion brands can authentically engage Generation Z through co-creation practices that enable meaningful product customization. Survey results revealed that while 78% of respondents expressed strong interest in customization, only 24.4% had followed through with a purchase, …

This research project aims to map out the core elements of Marc Copland’s harmonic expression on the album Night Whispers and from where they hail. Furthermore, it explores how to incorporate these elements into one’s own music in a creative way, steering away from the original application in an acoustic …