This research justification discusses how YourSurprise, a personalised gift company, can improve its paid social media performance by implementing more efficient messaging and content formats. The business has historically concentrated on campaigns that increase conversions, but it is currently moving …

By 2050, the proportion of the world’s population that is over 60 will nearly double from 12% to 22%, representing nearly 2 billion older people worldwide. In response, the United Nations declared 2021–2030 to be the Decade of Healthy Aging, aiming to improve the lives of older people, their families, …

Introduction The Dutch Medical Doctor-Global Health (MD-GH) prepares to work in low-resource settings (LRS) by completing a hybrid postgraduate training program of 2 years and 9 months, with clinical and public health exposure in the Netherlands and a Global Health residency in LRS. The objectives of …

Key takeaways from the project underscore the importance of fostering long-term collaborations between technical experts, communities, and institutional partners. By integrating technical innovation with human-centred design, the SUSTENANCE project has not only advanced renewable energy adoption but …

Docenten Lichamelijke Opvoeding (LO) ervaren uitdagingen bij het omgaan met de diversiteit van hun leerlingen, terwijl de kwetsbaarheid van jongeren tijdens de gymles groter is dan in andere lessen. Het samenwerkingsproject “Samen bewegen” onderzoekt pedagogisch-didactische handvatten om recht te doen …

Working as speech acts that delineate online communities, claims to victimhood tend to evoke contestation. Their inherent political nature spurs user engagement in the shape of clicks, shares, emojis, and so on. TikTok’s multimodality has given rise to new practices of engagement that significantly shape …

Purpose All entrepreneurs interact simultaneously with multiple entrepreneurial contexts throughout their entrepreneurial journey. This conceptual paper has two central aims: (1) it synthesises the current literature on gender and entrepreneurship, and (2) it increases our understanding of how gender …

Attitudes of mental health professionals towards the use of coercion are highly relevant concerning its use coercion in mental healthcare, as mental health professionals have to weigh ethical arguments and decide within a legal frame in which situations to use coercion or not. Therefore, assessment of …

Malnutrition is an alarming and ongoing healthcare problem globally. Malnutrition has a negative impact on the individual patient, leading to poorer clinical outcomes and increased mortality, but also poses an economic burden on society. Proper identification and diagnostics are prerequisites for initiation …

In the consensus machine, AI acts as a moderating influence to encourage people to find common ground. Moving beyond individual human-AI interaction, we apply AI technology to create a tool that serves people as a group