This report is a feasibility study for the start-up of Caribbean Flavors, an online groceries shop. Caribbean Flavors aims to offer Caribbean ingredients and food products to consumers in Spykenisse. Before taking serious steps and opening its store, the company wanted to explore its opportunities and …

Social media play an important role in the rapidly changing dynamics of government organizations and their interaction with the public. Governments are facing changing demands at organizational level due to the exponential growth of connections, networks involved in social issues and collaboration within …

Een roadmap met 4 lijnen.

Presentatie voor leden van Het Blauwe Lint: Vereniging van toeristische en recreatieve ondernemers rond Blauwestad, vanuit het project Versterking Ondernemerschap Toeristische en Recreatieve sector.

Opening Up is bedoeld om een betere dienstverlening aan burgers en bedrijven te zoeken door de inzet van social media en open data.

Purpose – This paper aims to introduce the special issue on CSR communication attached to the First International CSR Communication Conference held in Amsterdam in October 2011. The aim of the introduction is also to review CSR communication papers published in scholarly journals in order to make a summary …

Poster: offer a train the trainer program for Social Media Trainers in Local & Regional governments and businesses

Een van de workpackages waarin de Hanzehogeschool heel nadrukkelijk een rol heeft, is Research en Training. In de Summer Academy worden docenten opgeleid om hun kennis weer door te vertalen in de eigen school. De Summer Academy is gegeven van 27-30 mei 2013, in het kader van "Opening Up". Dit project …

One of the work packages which Hanzehogeschool emphatically has a role, is Research and Training. In the Summer Academy teachers are trained by translating their knowledge back to their own schools. The Summer Academy is given on 27-30 May 2013, as part of "Opening Up". This project aims to find better …

This paper examines the importance of relationship marketing in the non-profit organisation, specifically focused on the alumni. Embracing the existing customers in an organisation is regarded to be more profitable in the long run. As non-profit organisations face a limited amount of resources, they …