This dissertation focusses on counter-radicalisation policies and their effectiveness in Denmark and the Netherlands. Increased terrorism on European soil in the last decade, forced EU member states to implement renewed counter-terrorism and counter-radicalisation measures. The purpose of this study …

Social media have become a large part of nowadays companies’ marketing strategy, but how does this impact the customers’ perception of a brand? The aim of this dissertation is to research the influences of social media advertisements on consumer based brand equity in the travel industry. To this end, …

A stream of literature is emerging where network development and business modeling intersect. Various authors emphasize that networks influence business models. This paper extends this stream of literature by studying two cases in which we analyze how business modeling and networking interact over time. …

The Amsterdam Sensor Lab is part of the Amsterdam University of Applied Sciences (AUAS) and its goal is to develop application specific sensor systems for applied research. In order to (anonymously) measure, for instance, traffic without influencing people’s behaviour, a pressure sensing sub-tile is …

Citizen science – the active participation of lay people in research – may yield crucial local knowledge and increase research capacity. Recently, there is growing interest to understand benefits for citizen scientists themselves. We studied the perceived impacts of participation in a public health citizen …

In social settings, people often need to reason about unobservable mental content of other people, such as their beliefs, goals, or intentions. This ability helps them to understand, to predict, and even to influence the behavior of others. People can take this ability further by applying it recursively. …

This publication addresses the practical research of the Sustainable Cooperative Entrepeneurship (SCE) research group at Hanze University of Applied Science (UAS) Groningen. The SCE research group links market, education and public administration in their commitment to improve local and regional resillience …

The reason for this research is the missing social media strategy for Beauty Oranje, the beauty center of the Hotels van Oranje. Within four months the social media strategy of Beauty Oranje will be formed through a combination of existing literature aimed at formulating a social media strategy. The …

Skydreams offers online industry specific marketplaces where consumers can find a qualified service professional for their home decorating or renovation projects. Next, Skydreams online marketplaces give business the opportunity to get in touch with customers. This research has a focus on the lead generation …

Dit rapport beschrijft een afstudeeronderzoek dat de opdrachtnemer uitvoert voor Louwman Exclusive in Utrecht. Louwman Exclusive is een autodealer van exclusieve automobielen in Utrecht. Het bedrijf is uniek in Nederland door het gevarieerde aanbod dat het heeft. Om de klant te bereiken, maakt Louwman …