In recent years electric mobility has gained a great deal of attention, leading to electric vehicles on the market and development of necessary charging infrastructure. Charging infrastructure is mostly enabled through subsidies by local or national governments to overcome the chicken and egg problem, …

The German Brown shrimp fishery occurs mainly in the shallow Wadden Sea where large concentrations of Brown shrimp (Crangon crangon) can be found. The Wadden Sea is an ecologically important nursery area for several flat fish and round fish species. In the European Union the Brown shrimp fishery is one …

In this dissertation, the promotional strategy of Starbucks is analysed. Starting point for this research was the following central question: "How has Starbucks been using Promotion to sell its product and what will it be like in the future"? The research was executed using desk research and field research. …

Hunkemöller is a global multi-channel retailer specialist in lingerie for women. With the headquarter in the Netherlands provides the company lingerie in 14 countries. The value of Hunkemöller is providing fashionable products at an affordable price. The Dutch company already implemented the mission …

In this report the marketing plan of Primark will be discussed. Primark was established in 1969 and is originally an Irish brand. After 1969, Primark expanded very quickly to several other countries. Its main goal is to sell inexpensive clothing and other accessories for women, men, children next to …

This report is a feasibility study for the start-up of Caribbean Flavors, an online groceries shop. Caribbean Flavors aims to offer Caribbean ingredients and food products to consumers in Spykenisse. Before taking serious steps and opening its store, the company wanted to explore its opportunities and …

Over the past two decades, leaders in the global economic broadcasting system have encouraged the liberalisation of the free market in hope that channels would spread the content of local shows to the rest of the world (European Commission). In recent years, however, awareness of the detriments of internet …

Half of the geographical areas in Mainland China are currently facing problems of water shortage and water pollution. Both the Chinese government and its private sectors are striving to find viable solutions for this very issue. However, with the enormous population base in China and its fast-growing …

Environmental threats and scarcity of energy resources have become major issues of the 21st century. Therefore, the call for energy efficiency emerged as a valuable solution to these challenges. With the popularization of the ideas of energy efficiency, a new market was formed- the market of energy efficiency …