The proposed research examines the international practicality of a large industrial production hall which is under development by GBS Plovdiv AD in Industrial Park Shumen, Bulgaria. The main goal is to evaluate whether the current technical design may be applied in different European regulatory and environmental …

CO₂ emissions from electricity generation in the Netherlands fluctuate on an hourly basis, depending on which power plants are active in the energy mix. Accurate next-day forecasts of these emissions would enable companies to align energy consumption with low emission periods, but reliable forecasting …

This report addresses the critical role of social media marketing in boosting brand awareness and driving sales for Ustrem JSC, a Bulgarian industrial manufacturer lacking previous online visibility. The study specifically investigates the research question: "What role does social media marketing play …

Medisol is a major European company that sells Automated External Defibrillators (AEDs). The company is aiming to grow its business in Spain by increasing direct sales to private customers (B2C). Although awareness of AEDs is rising in Spain and the legal framework supports their use, actual purchases …

The study conducted in this report was carried out at TGW Ibérica as part of a graduation internship, with the goal to improve the palletization process in the outbound area of "Client A," one of the world’s largest textile companies. The current situation of a client's palletizing process is that it …

Het onderzoek analyseert hoe stijgingen en dalingen van de uitbetaalde melkprijs van Friesland­Campina en Arla (2022-2024) worden doorgegeven aan de consumentenprijs van consumptiemelk in Nederlandse supermarkten. Aan de hand van vier geïdentificeerde “price shocks” toont de studie een asymmetrische …

This research utilizes qualitative data to answer the question, “How can a care label encourage emotional connection for a consumer-garment relationship?”. The understanding of numerous emotionally durable design theories and the development of a care label have built the base for this research. The …

Influencer marketing has become a key element of modern brand communication. More and more companies rely on influencers to reach consumers on an emotional level. But how do individuals with different personality traits respond to such content – and how does this affect their purchasing behavior? This …

This thesis examines how German producers of whey powder can safeguard their exports to China against disruptions in the global supply chain. Based on literature, trade data and four in-depth interviews, it concludes that price fluctuations are less decisive than political, logistical and pandemic shocks …

The Sloe area is an unembanked industrial port area in Zeeland. As sea levels rise, this area will experience increased flood risks. This is partly due to climate change, which is causing sea level rise to accelerate, and partly due to the area's vulnerability because it is located outside the dike ring, …