Researchers have long argued about the existence of the universal consumer trend escapism since it is believed that the trend has a positive influence on the entertainment industry, and thus the cinema industry, during the recession. As a result, the cinema industry is believed to be recession-proof, …

This final project assignment was provided by Stana.nl and Dosha Praktijk. Stana.nl is responsible for all marketing activities of Dosha Praktijk, an Ayurveda practice located in Amersfoort and The Hague. The aim of the research is to increase product awareness on Ayurveda health travels. In order to …

The UNESCO Institute for Lifelong Learning (UIL), based in Hamburg, is one of six educational institutions of UNESCO. Expectations that more than 60% of the world’s population will live in cities by 2030 led to the initiation of the Global Network of Learning Cities (GNLC), defined as a virtual community. …

An overview of whole body scanners in 1998 (H.A.M. Daanen, G.J. Van De Water. Whole body scanners, Displays 19 (1998) 111–120) shortly after they emerged to the market revealed that the systems were bulky, slow, expensive and low in resolution. This update shows that new developments in sensing and processing …

Probiotic bacteria harbor effector molecules that confer health benefits, but also adaptation factors that enable them to persist in the gastrointestinal tract of the consumer. To study these adaptation factors, an antibiotic-resistant derivative of the probiotic model organism Lactobacillus plantarum …

In this paper we focus on the inclusion of decentralized energy production in the current energy infrastructure, and the changing role of the consumer towards a producer and an active participant in the energy value network.

The purpose of this thesis is to analyze the consumer awareness of Anthurium cut flower in Being market and provide the recommendations for problem owner (Qing Yan Spring Horticulture Co.) to increase the sales rate in Being market.

For this examination, qualitative research has been carried out into which extent the Internet has influenced the traditional consumer decision process (CDP) model (Blackwell, Miniard & Engel, 2006) and how the stages of this model are visible on websites. It is examined because the emergence of the …

Over the past two decades, leaders in the global economic broadcasting system have encouraged the liberalisation of the free market in hope that channels would spread the content of local shows to the rest of the world (European Commission). In recent years, however, awareness of the detriments of internet …

The ever changing world of Internet has transformed traditional marketing and companies since the start of the World Wide Web. Every day billions of people around the world use the Internet for entertainment, shopping, search, social purposes, and much more. This behaviour is changing the way companies …