lorio, the newly opened restaurant at The Charles Hotel in Munich, is currently faced with the challenge of not meeting its targeted average spend per guest. As a result of a drastic reduction in seating capacity – from 35 to 16 tables – due to a complete restaurant design, management is under pressure …

This research explores how government policy can support the development of sustainable workforces by addressing zero-hour contracts, with a focus on existing literature, restaurants in Amsterdam, and experts on the topic. A sustainable workforce is defined as one that supports employee wellbeing, job …

This paper investigates Giggle's strategic growth into Southern Europe, with a focus on Italy as a pilot market. Through a review of the literature, stakeholder interviews, and user surveys, it presents a legally compliant, scalable market entry strategy. Key findings indicate Rome's preparation for …

'This research explored how emotionally intelligent leadership can foster inclusive workplaces for LGBTQIA+ Generation Z employees within the Dutch hospitality industry. Despite existing legal frameworks on Diversity, Equity, and Inclusion, LGBTQIA+ Gen Z employees continue to face exclusion, microaggressions, …

The luxury real estate sector is a complex industry characterized by multiple factors. Hence, exclusivity, complex sales cycles, and, most importantly, the discerning expectations of high-net-worth individuals (HNWIs). Within Spain’s Costa del Sol, Drumelia Real Estate has established itself as a leading …

This thesis examines how regenerative hospitality can be applied within the safari lodge sector in Southern Africa with a specific focus on community based tourism, conservation oriented value creation and long term livelihood development. The safari industry has traditionally operated through models …

This thesis explores how organizations can build stronger trust and transparency in AI-driven marketing. It examines customer concerns around data use, personalization, and algorithmic decision-making, and identifies practices that make AI more understandable, fair, and responsible. Through interviews …

Urban areas, particularly those surrounding universities, can present promising opportunities for small food businesses due to the high concentration of students seeking convenient and affordable lunch options. In Augsburg, Germany, Feinkost Glück, a family-run delicatessen and catering company, has …

This research investigates how Visser & Van Baars, a Dutch recruitment agency specialised in data and analytics, can strengthen its differentiation in the fragmented IT recruitment market by enhancing the quality and consistency of its client partnerships. Amid growing competition and increasing client …

Many European cities have recently experienced anti-tourism protests, as a result of unmanageable flows of tourism. Residents increasingly voice their dissatisfaction. Amsterdam, one of Europe’s most popular tourist destinations, benefits financially and culturally from international visitors, yet faces …