This research paper is conducted in association with Gamebasics to identify the effects of Social media marketing activities of OSM, and to evaluate the influence of those marketing activities on customer equity and purchase intention. Gamebasics is the game developer behind Online Soccer Manager, one …

Introduction The current research focused on the price image of retailer X. The research concerned the drivers of the price image and the relationship between the price image and the consumer (buying)behavior. Through the deskresearch and fieldresearch the goal was to manage the expected price image …

The business models of digital maker-entrepreneurs in open design are inextricably linked to the broader open design community. Digital makers share designs on online platforms such as Thingiverse and use digital manufacturing technology such as 3-D printing as a generative mechanism for their entrepreneurialactivities. …

The future energy system could benefit from the integration of independent gas, heat and electricity infrastructures. Such a hybrid energy network could support the increase of intermittent renewable energy sources by offering increased operational flexibility. Nowadays, the expectations on Natural Gas …

xecutive summaryTransformation could be defined as a major change of a vacant building itself and the function of the building (Remoy, 2014). Transformation is a solution to decrease the amount of vacancy in the office market. The demand for the amount of M² office space is grown with 2,1% in relative …

Purpose – Since the end of the financial crisis in 2013, the residential real estate market is booming in Amsterdam. Especially for singles and starters it is almost impossible to live in Amsterdam. This high demand and low supply in the market can be defined as an opportunity for investors to invest. …

Wind and solar power generation will continue to grow in the energy supply of the future, but its inherent variability (intermittency) requires appropriate energy systems for storing and using power. Storage of possibly temporary excess of power as methane from hydrogen gas and carbon dioxide is a promising …

If eHealth interventions are not used (properly), their potential benefits cannot be fulfilled. User perceptions of eHealth are an important determinant of its successful implementation. This study examined how patients with chronic obstructive pulmonary disease (COPD) and their physiotherapists (PHTs) …

The future energy system could benefit from the integration of the independent gas, heat and electricity infrastructures. In addition to an increase in exergy efficiency, such a Hybrid Energy Network (HEN) could support the increase of intermittent renewable energy sources by offering increased operational …

Social media and sharing economy platforms do not only disrupt industries. They also bypass democratic institutions. That’s not without risk, because the dominant Silicon Valley based online platforms are designed to create shareholder value, not to strengthen society or democracy. Which is unfortunate, …