This thesis investigates how dynamic capabilities and their underlying microfoundations enable manufacturers to implement digital servitization as a means for circular business model innovation. Digital servitization and circular business model innovation are both gaining traction in the manufacturing …

By combining immersive audio elements with the visual assets of the narrative-driven horror game andquot;Shadow of Singraven,andquot;. This thesis investigates how sound design can be developed to improve player immersion. Using reference games and horror movies analysis to guide design decisions, the …

This paper investigates how visual cues—also known as nudges—can be systematically evaluated for their effectiveness in influencing player navigation within virtual reality (VR) environments. The research aims to establish a structured approach for testing and comparing visual nudges by observing player …

The document is about the development of a VR experience in Unreal Engine 5, focused on the sense of scale. The research covers interior design for an environment, developing digital fashion assets along with a custom sculpted metahuman character. All of that wrapping up into a storyline to be experience …

ENPICOM is a biotechnology company shifting its focus toward machine learning operations (MLOps), but its branding did not reflect this change. Brand materials were inconsistent and lacked a clear direction, which made it difficult for designers and marketers to maintain a unified identity. This project …

This thesis focuses on the design and development of an emotion-evoking humanoid creature design for Morpheus Labs, to facilitate the creation of a horror VR experience in Unreal Engine 5. The project focuses on the client’s lack of knowledge about creating an effective and emotionally impactful design, …

This paper was written to explore the representation of Roma people in video games, with a focus on how environmental storytelling can be used as a tool to create inclusion. The paper begins by analyzing concepts such as the stereotypes of why people use them and how to create authentic representation, …

This paper discusses the design of an additional interactive installation for the visitors of De Museumfabriek. De Museumfabriek has one of the first gasoline pumps in Enschede in their collection. However, the exhibition consist of just the gasoline pump, and no other information is given about the …

thesis hospitality products

This thesis explores the development of an interactive digital brand platform for TRIMM, a B2B digital marketing agency. The main problem of the assignment was the lack of a centralized, unified and user-friendly system for accessing brand guidelines and assets. This led to inconsistency in branding …