The online grocery industry gained momentum during the worldwide pandemic and still is one of the fastest-growing e-commerce segments. Regarding sustainability, digital grocery services can perform better in comparison to traditional supermarkets; however, they can still negatively impact the environment …

Het gebruik van contentmarketing binnen bedrijven op de consumentenmarkt is de afgelopen jaren steeds meer toegenomen en deze ondernemingen ondervinden grote voordelen van het gebruik hiervan. (Thero, Mero, Siutla, & Jaakkola, 2022). In het B2C-domein wordt door bedrijven veel en met succes gebruik gemaakt …

De Nederlandse landbouwmechanisatie staat voor een uitdaging. Door schaalvergroting en technische ontwikkeling worden landbouwmachines steeds groter en complexer. Voor een goede serviceverlening moet kennis over deze complexe machines binnen alle schakels van de mechanisatieketen (fabrikant, importeur, …

The real estate market is a turbulent market where multiple trends and developments continuously affect real estate prices. Developments such as the COVID-19 pandemic and the growing E-Commerce market share caused an uncertainty in the high street real estate market. The average risk premium of Gross …

The following research justification report shows how Secad can implement a Digital marketing plan to gain new customers, nurture the relationship with the existing customers, increase brand awareness and brand reputation. Building and nurturing brand awareness and brand reputation is vital for the …

The following research justification shows the possibilities of Google-Shopping and organic ranking through Google Shopping in the company Mister Sandman on the international marketplaces Bol.com, Cdiscount, Darty & Conforama. Two tests have been done & 5 information gaps have been identified as basis …

Framewell is a handcrafted framing company that wished to improve their customer 's impression of the quality and trust levels of the brand. This project focused on creating an effective visual identity conveying the brand 's personality, a sense of high-quality, and the company 's trustworthiness. Based …

Online food shopping has been a business model on the rise for some time. However, significant increased growth in consumers using e-commerce to purchase food has never been so high as that recorded in 2020. During this year, the world was hit by the pandemic. Governments from countries around the world …

Limacon is a marketing agency that provides services in marketing, sales, event management and business digitalization. The company consists of 21 employees, 5 of which are the managers of the five main departments of the company – marketing, sales, events, web and administration. The target customers …

In dit onderzoek is een haalbaarheidsanalyse opgesteld die de haalbaarheid van omzetgerelateerde huur voor particuliere vastgoedbeleggers in kaart dient te brengen. De opdrachtgever, Vereniging Van Vastgoedeigenaren Doetinchem, is namelijk benieuwd of de toepassing van een omzetgerelateerde huur kan …