How can ST. by Olcay Gulsen become commercially successful in Hong Kong within two years? This question is the central research question in this final paper and reflects the ambition of ST. to become a big retail player in the fashion market of Hong Kong. ST. Studio (previously called Supertrash) is a …

Small groups (SG)'s are an important and seemingly vibrant part of church life. Ichtus Pinkstergemeente in Zaandam, among other ministries, also has a small group ministry (SGM),. According to the church leadership it is not a very successful one. This project is an attempt to sort out where the problems …

Introduction In comparison with other European countries, Starbucks is rather new on the Dutch coffee market. The Starbucks experience seems less exploited among the Dutch consumers. This thesis will demonstrate the effect of music and how music can convey the Starbucks experience in order to "engage" …

De scriptie geeft in eerste instantie een algemene analyse van de luxe merkenmarkt weer en gaat vervolgens verder met een diepgaande analyse van één product segment op de luxe merken markt namelijk: het luxe modesegment. Het doel van deze analyses is het beantwoorden van de volgende onderzoeksvraag: …

As the government states that current students have a loan aversion, more students in my opinion seem to make more use of the loan services of the Informatie Beheer Groep (IBG). That was my starting point before I began this thesis. My point of view concerning student loans was that students do loan …

In this thesis, the luxury coffee company Starbucks has been well described, although many aspects of the company have been left out of consideration in order to keep it relevant and clear. However, while Starbucks has not entered the Netherlands yet, there is much more for the Dutch to learn about the …