Paradiplomacy is a recent phenomenon in the field of international relations that entails the decentralization of political power, causing subnational governments to develop international relation. This development is most notable in federal states, since federalization allows for certain autonomy and …

The concurrent growth of digital technologies, online shopping and spending power of millennials has created awareness and interest in environmental and socially conscious consumer behaviour. This research provides an evaluation and analysis of the website for the Ocean Bottle and the prospects of their …

This thesis project discusses the innovation of the entrepreneurial ecosystem in tourism. The goal of this thesis project is to finalize the way that project team 'Flavors of Malaga ' can facilitate the innovation of an entrepreneurial ecosystem in tourism in Malaga. To achieve the goal, six interviews …

In de stageverlenende logopediepraktijk is ouderbetrokkenheid van groot belang. Een beschikbaar hulpmiddel om ouders te betrekken bij de taalbehandeling van het kind, is ENGAGE. Dit is een gesprekstool die ontwikkeld is met logopedisten en ouders van kinderen met taalproblemen. Het doel van ENGAGE is …

Northern Cyprus is a de facto state in the eyes of the international community. Its independence has been deemed illegitimate by the United Nations as it is seen as an occupied territory by Turkey. Therefore, Turkey is the only country in the world that recognizes the so-called Turkish Republic of Northern …

This research conducts the development of an online project management tool for the Saxion University of Applied Sciences to serve students and teachers better, innovatively and creatively, which, as a student, has always been my purpose. In this document, the reader shall find the detailed development …

QUOTE “Cultural intertextuality might be a key to a successful marketing strategy allowing to humanize the brand and engage with its customers and integrate them.” “Intertextuality is a term that originated from literature, referring to texts and works making allusions or quotations of already existing …

Following tragic events in the Mediterranean Sea, several actions described in the European Agenda on Migration were put into operation. One of these key actions was the establishment of the EU Action Plan against migrant smuggling in 2015. The main goal of the EU Action Plan is to prevent and counter …

Trade shows offer a platform for exploring new markets, discussing problems, spotting trends and increasing brand awareness. They are an essential part for the communication mix, the product mix, and the distribution mix. After a trade show, the company’s leads are often not managed effectively. This …

Instagram influencer marketing is the new word of mouth marketing tactic in which influencers are able to directly impact people. These so called opinion leaders are of great value for brands who wish to distribute their products or services to a certain type of audience. Micro-influencers are a specific …