Personalization seems difficult to apply. Some of these problems are caused by the fact that personalization means something different for every company and for the different factors in the value chain. This lack of agreement on the meaning of personalization limits successful communication between the …

In order to enhance the acceptance of new technologies by the farmers, there is a need for standard technics of different types of protected cultivation. This study aims to develop a comparison of a lowtech, mid-tech and high-tech structure to build a complete standard for Indian farmers. The objective …

The aim of the conducted research is to understand wine consumption in South Africa compared to historical wine-consuming countries and why it is wasted at consumer level. This report is destined to professionals of the wine industry but also to consumers and environmental institutions. Food waste can …

During incubation, an embryo is developing in the egg for a period of 21 days. During the incubation process air exchange occurs between the egg and its external environment during which it loses humidity due to water diffusion through the shell. This loss in humidity can affect chicks’ quality and, …

The topic of this bachelor thesis is a market research of the German returns behaviour in order to find out how companies in the online trade can best prevent customers from returning the ordered article. Returns are and remain an important part of the business model in online retailing. Without the …

This research analysed the extent of brand awareness between DIYS Soap, Lush and Holland & Barrett and advised how can DIYS Soap improve its brand awareness in the Dutch market. DIYS Soap is a social entrepreneurship start-up based in Amsterdam which sells personal care products at a relatively high price …

Banks in the Netherlands are involved in Corpore Social Responsibility (CSR). What banks do for Corporate Social Responsibility and how they do it is not always clear. Different motives for Corporate Social Responsibility exist and as an effect, it remains questionable how customers would react to CSR …

In this study, a blended learning course, designed using a participatory design approach and Persuasive Technology (PT), was evaluated by students and teachers. The use of a participatory design and PT may help facilitate a blended learning course that motivates students and supports teachers in this …

As every new generation of civil aircraft creates more on-wing data and fleets gradually become more connected with the ground, an increased number of opportunities can be identified for more effective Maintenance, Repair and Overhaul (MRO) operations. Data are becoming a valuable asset for aircraft …

This report presents research on success factors of learning communities with a case study of the Innovation Lab Hanze International Business Office (further – Innovation Lab HIBO) at Hanze University of Applied Sciences Groningen, the Netherlands. The research project is a part of the broader research …