In the academic year 2009-2010, both field and desk research have been conducted for The Hague University's Sports Department. This research is important for the Sports Department because it provides inside information about the target group, which can be applied to (future) communication strategies. …

The developments in the field of media, technology and business models are going faster and ensure that the publisher can choose from a wide range of publish possibilities. As well private as in practice the consumer changes its search-, read- and buying motive. Companies within but also outside the …

This final project explored the functions and services of the export consultancy firm Zet-Group and focuses on OOO Zet-Group, the Russian division. Furthermore, it lists the obstacles that Dutch SMEs experience when exporting to Russia so that Zet-Group can develop its services to make them fit with …

Democratic deficit, mistrust and decreasing interest in European politics has forced European Union institutions to take action to bring Europe back to its citizens. The aim of this paper is to outline the impact of the European Union Youth policies on European integration. This will be accomplished …

Refill City, established February 2006, is a company which specializes in the refill of ink cartridges. Not only do they offer ink cartridge refills to their consumers, but they also have their own cartridges that can be purchased. Nowadays they are a growing company, but they have not exported yet. …

Since the launch of UCee Station in Utrecht in 2007, the organisation has managed to introduce an innovative, unique and prize winning youth participation project in the Netherlands. The project offers an online media platform that is made by and for local youngsters. The most important communication …

I am glad to share the major findings of my bachelor thesis with you. Let me first give you an insight in the current situation within IBM and the Madrid International Services Centre.The global economy is suffering from a crisis hitting several big corporate players. Nevertheless,IBM and the Centre …

This paper aims to provide an insight into the recently emerged phenomenon of sustainable events and its development as well as a prediction for the future paths this environment friendly way of organising events might take. Furthermore, this work will explore the opportunities sustainable events may …

Tchibo is an international retail, coffee and consumer good company. Throughout the company´s history a unique business concept combining coffee expertise with a weekly changing range of consumer goods was created. This paper aims to analyse and outline the market characteristics of the Mexican market …

What would you do if you were unable to pay your rent and you were threatened with home-eviction? Would you ask you family or close friends for help, or would you prefer the professional help of a social worker? Or maybe both? What kind of support can family, friends, neighbors, offer in a situation …